Box office fans, excited no doubt at how Avatar: The Way of Water (2022), is charging up the all-time charts, might be surprised to discover that the concept of “worldwide” box office figures didn’t exist in the 1960s. Although foreign markets had proved important to Hollywood since the 1940s, there was no accepted way of measuring their impact.
Box office results in certain countries – Italy, France, Brazil, Australia etc – were reported only on an occasional basis and were never considered front page news. Global box office figures were more likely to appear courtesy of one of the profit participants. Star William Holden’s share of Bridge on the River Kwai (1957) and producer Sam Spiegel’s earnings on Doctor Zhivago (1965), for example, were widely reported. Or a studio might want to defray rising investor discontent by pointing how well a Stateside flop such as The Magnificent Seven (1960) had performed overseas.
But these were one-offs and it was impossible to get a handle on the worldwide results for an entire year of Hollywood output. The kind of global box office reporting we take for granted did not appear until the 1990s and often even then, for many pictures, it was only as a year-end figure.
However, during my digging into hordes of records for my book The Making of “The Magnificent Seven” I came upon a tranche of reports on foreign box office figures relating to United Artists for the years 1965 to 1969. And they make for fascinating reading, not least to discover which Stateside hits did poorly abroad and, conversely, what flops in the domestic market made up for it in foreign countries.
Volume of production at UA more than doubled over the period, from 17 pictures in 1965 to 38 in 1969, but the average budget came down from $3.68 million per movie to $2.14 million.
You won’t be surprised to learn that James Bond pretty much reigned supreme, taking three of the top four spots. But you might be taken aback to discover just how profitable this series was – over $100 million in rentals (the studio share of box office once cinemas have taken their cut) for three movies mentioned here – more than four times what they cost to make, and that would not take into account the colossal revenues accruing from merchandising.
The 1965-1969 worldwide winner by some margin was Thunderball (1965), clocking up $48 million in worldwide rentals. In second place was You Only Live Twice (1967) on $36 million. but the prospect of a cosy one-two-three was nipped in the bud by Oscar-winning Midnight Cowboy (1969) on $26 million with On her Majesty’s Secret Service (1969,) hampered by losing the services of Sean Connery, settling for fourth after pulling in $23 million.
Fifth spot went to big-budget roadshow Hawaii (1966) starring Julie Andrews and Max von Sydow which sank $18.8 million worldwide followed by Norman Jewison’s low-budget crime story In the Heat of the Night (1967) on $16 million helped by Sidney Poitier at a box office peak and Rod Steiger, courtesy of an Oscar, at a career one. Placing seventh was big-budget all-star British World War Two epic The Battle of Britain (1969) which soared, largely on foreign grosses, to $15.5 million. Next, on $14.8 million, came roadshow musical Chitty Chitty Bang Bang (1968) starring Dick Van Dyke.
Biggest surprise of the year was the performance of family melding comedy Yours, Mine and Ours (1968) with out-of-favor stars Lucille Ball and Henry Fonda which closed in on $13 million. Rounding out the Top Ten was George Stevens’ Biblical roadshow The Greatest Story Ever Told (1965). However, its global figures of $12.1 million were a disappointment given its budget topped $21.2 million.
Just behind, on $12 million worldwide, setting another comedic hot pace, was Clive Donner’s What’s New Pussycat (1965). Despite having no roadshow credentials it boasted an all-star cast consisting of Peter O’Toole, Peter Sellers, Woody Allen, Ursula Andress, Romy Scheider and Paula Prentiss. Comedy also accounted for twelfth – the unfancied, though timely, Norman Jewison effort The Russians Are Coming, The Russians Are Coming (1966) starring Alan Arkin and Eva Marie Saint which coasted in with $11.8 million.
Thirteenth was Steve McQueen-Faye Dunaway romantic thriller The Thomas Crown Affair (1968) directed with considerable elan also by Norman Jewison. That flew in with $11.25 million, a cool million ahead of the second picture, Help!, by British pop sensation The Beatles.
Fifteenth place went to the final picture in the Sergio Leone trilogy The Good, the Bad and the Ugly (1968) starring Clint Eastwood which crested $10.2 million. John Frankenheimer’s World War Two thriller The Train (1965) with Burt Lancaster trying to outfox Paul Schofield tracked $9.75 million. But, as if to emphasize Clint Eastwood’s growing box office power, his first American western Hang ‘Em High came next on $9 million worldwide.
Second World War mission picture The Devil’s Brigade (1968) starring William Holden and Cliff Robertson in a Dirty Dozen-style knock-off paraded $8.6 million for eighteenth position. Comedy filled out the final two places in the Top 20. Jack Lemmon scored a suprise hit in Richard Quine’s How To Murder Your Wife (1965). Co-starring Virna Lisi and Englishman Terry-Thomas it romped away with $8.4 million. Although The Graduate (1967) had been a massive global success, United Artists only held the rights to certain territories but that was enough to pull in $7.7 million worldwide.
There wasn’t actually an informal Top 20 reported by United Artists over this five-year period. I’ve concocted it out of the reports below.
SOURCE: “United Artists Corporation and Subsidiaries Motion Picture Negative Costs for Pictures Released in the Year Ended 1965;” “United Artists Corporation and Subsidiaries Motion Picture Negative Costs for Pictures Released in the Year Ended 1966;” “United Artists Corporation and Subsidiaries Motion Picture Negative Costs for Pictures Released in the Year Ended 1967;” “United Artists Corporation and Subsidiaries Motion Picture Negative Costs for Pictures Released in the Year Ended 1968;” “United Artists Corporation and Subsidiaries Motion Picture Negative Costs for Pictures Released in the Year Ended 1969,” United Artists Files, Wisconsin Center for Film and Theater Research, University of Wisconsin.
Having complained about lists and then recanted when one of my favorites got the nod at the top of the heap, I’m doing the same again.
The recent Sight & Sound once-in-a-decade Directors Poll did the unthinkable and placed Once Upon a Time in the West ahead of John Ford’s The Searchers (1956) which, virtually since release, had been anointed the top western of all time. The critics who participated in the Critics Poll, which ran concurrently with the Directors Poll, were not, I hasten to add, quite so convinced. According to the critics, the John Ford picture was still top dog, ahead of the Leone masterpiece in second place. But in a battle between directors, who make a living making pictures, and critics, whose only skill is writing about them, I know which side I would come down on. And in any case I had long sided with the directors on this issue.
A masterpiece to savor. The greatest western ever made. Sergio Leone’s movie out-Fords John Ford in thematic energy, imagery and believable characters and although it takes in the iconic Monument Valley it dispenses with marauding Native Americans and the wrecking of saloons. That the backdrop is the New West of civilisation and enterprise is somewhat surprising for a movie that appears to concentrate on the violence implicit in the Old West. But that is only the surface. Dreams, fresh starts are the driving force. It made a star out of Charles Bronson (Farewell, Friend, 1968), turned the Henry Fonda (Advise and Consent, 1961) persona on its head and provided Claudia Cardinale (Blindfold, 1965) with the role of a lifetime. And there was another star – composer Ennio Morricone (The Sicilian Clan, 1969)
New Orleans courtesan Jill (Claudia Cardinale) heads west to fulfil a dream of living in the country and bringing up a family. Gunslinger Frank (Henry Fonda), like Michael in The Godfather, has visions of going straight, turning legitimate through railroad ownership. Harmonica (Charles Bronson) has been dreaming of the freedom that will come through achieving revenge, the crippled crooked railroad baron Morton (Gabriele Ferzetti) dreams of seeing the ocean and even Cheyenne (Jason Robards) would prefer a spell out of captivity.
The beginnings of the railroad triggers a sea-change in the west, displacing the sometimes lawless pioneers, creating a mythic tale about the ending of a myth, a formidable fable about the twilight and resurgence of the American West. In essence, Leone exploits five stereotypes – the lone avenger (Harmonica), the outlaw Frank who wants to go straight, the idealistic outlaw in Cheyenne, Jill the whore and outwardly respectable businessman Morton whose only aim is monopoly. All these characters converge on new town Flagstone where their narratives intersect.
That Leone takes such stereotypes and fashions them into a movie of the highest order is down to style. This is slow in the way opera is slow. Enormous thought has gone into each sequence to extract the maximum in each sequence. In so doing creating the most stylish western ever made. The build-up to violence is gradual, the violence itself over in the blink of an eye.
Unusually for a western – except oddities like Five Card Stud (1968) – the driving force is mystery. Generally, the western is the most direct of genres, characters establishing from the outset who they are and what they want by action and dialogue. But Jill, Harmonic and Cheyenne are, on initial appearances, mysterious. Leone takes the conventions of the western and turns them upside down, not just in the reversals and plot twists but in the slow unfolding tale where motivation and action constantly change, alliances formed among the most unlikely allies, Harmonica and Cheyenne, Harmonica and Frank, and where a mooted alliance, in the romantic sense, between Jill and Harmonica fails to take root.
There’s no doubt another director would have made shorter work of the opening sequence in Cattle Corner, all creaky scratchy noise, in a decrepit railroad station that represents the Old West, but that would be like asking David Lean to cut back Omar Sharif emerging from the horizon in Lawrence of Arabia (1962) or Alfred Hitchcock to trim back the hypnotic scenes of James Stewart following Kim Novak in Vertigo (1958). Instead, Leone sets out his stall. This movie is going to be made his way, a nod to the operatic an imperative. But the movie turns full circle. If we begin with the kind of lawless ambush prevalent in the older days, we end with a shootout at the Sweetwater ranch that is almost a sideshow to progress as the railroad sweeps ever onward.
No character is more against audience expectation than Jill. Women in westerns rarely take center stage, unless they exhibit a masculine skill with the gun. There has rarely been a more fully-rounded character in the movies never mind this genre. When we are introduced to her, she is the innocent, first time out West, eyes full of wonder, heart full of romance. Then we realise she is a tad more mercenary and that her previous occupation belies her presentation. Then she succumbs to Frank. Then she wants to give up. Then she doesn’t. Not just to stay but to become the earth mother for all the men working on the railroad.
Another director would have given her a ton of dialogue to express her feelings. Instead, Leone does it with the eyes. The look of awe as she arrives in flagstone, the despair as she approaches the corpses, the surrender to the voracious Frank, the understanding of the role she must now play. And when it comes to close-up don’t forget our first glimpse of Frank, those baby blue eyes, and the shock registering on his face in the final shoot-out, one of the most incredible pieces of acting I have ever seen.
And you can’t ignore the contribution of the music. Ennio Morricone’s score for Once Upon a Time in the West has made a greater cultural impact than even the venerated John Williams’ themes for Star Wars (1977) and Jaws (1975) with rock gods like Bruce Springsteen and Metallica among those spreading the word to successive generations and I wonder in fact how people were drawn to this big-screen showing by the opportunity to hear the score in six-track Dolby sound. There’s an argument to be made that the original soundtrack sold more copies than the film sold tickets.
The other element with the music which was driven home to me is how loud it was here compared to, for example, Thunderball (1965), which as it happens I also saw on the big screen on the same day. Although I’ve listened to certain tracks from the Bond film on a CD where the context is only the listener and not the rest of the picture, I was surprised how muted the music was for Thunderball especially in the action sequences. Today’s soundtracks are often loud to the point of being obstreperous, but rarely add anything to character or image.
If you live in the U.K. you should get the opportunity to see this once again on the big screen because the British Film Institute, which coincidentally owns Sight & Sound, is planning to screen all the 100 films in its latest poll. Other countries might take note.
Breezy western debut that created five legends: announced the arrival of a new directorial force in Sergio Leone; bestowed screen stardom on Clint Eastwood; instantly created a new mini-genre in the Spaghetti western; provided a platform for the distinctive music of Ennio Morricone; and best of all from the producers’ perspective made a mountain at the box office. You could add in a cavalier attitude to corpses and adding a notch to the development of that 1960s standby, the anti-hero. From now on the good guy could be a bad guy or so morally ambiguous as not to make a difference.
Look no further than the opening scene to note the alternative Leone approach to the western. An anonymous stranger (Clint Eastwood) arriving in town, observes, while drinking water from a well, a gang torment a small boy by firing bullets at his feet. Indifference to the taboo subject of violence to children became a Leone trademark, most evident when children are slaughtered in Once Upon a Time in the West (1969). Most astonishing of all here, the stranger, ostensibly our hero, does not intervene despite, as we shall soon discover, being a ferocious shot.
Who the heck is this Bob Robertson? A pseudonym for Sergio Leone, as if Robertson was particularly any better known than the debut director.Daniel Martin, oddly enough, is correct, but John Wells, Carol Brown and Benny Reeves are all made up.
Instead he learns that the child is being kept from his imprisoned mother Marisol (Marianne Koch), who has been taken from her husband Julio (Daniel Martin) by Ramon Rojo (Gian Maria Volonte). Rather than directly intervene a a good hero should, the stranger decides to profit from the situation. Realizing there are two opposition factions in town, the Rojos and the Baxters, he decides to play them off against each other, taking money in turn from each, demonstrating his credentials by shooting four men. That the Baxter clan includes the town sheriff (Wolfgang Lukschy) shows how powerful the Rojos have become.
In fact the stranger doesn’t orchestrate a straightforward shoot-em-up as you might expect but cleverly gets them to kill each other first of all by arranging for both families to confront each other in a makeshift cemetery where the stranger has deposited the bodies of two men, the supposed survivors of a massacre of Mexican soldiers escorting a gold shipment. The Rojos win this round.
After appearing as nothing but a ruthless opportunist, the stranger now turns into a hero, freeing Marisol, reuniting her with husband and son, and giving them money to go away. This kind act does not go unnoticed, the stranger captured and tortured, the Baxters massacred on the assumption he was acting on their behalf. The stranger escapes in a coffin, fashions himself some chest armour in a tin mine, and confronts the remaining Rojos in an old-fashioned, though with a typical Leone twist, gunfight.
Setting aside the body count, which enraged traditionalists, including the vast majority of critics who would later endorse the even more violent blood-letting of The Wild Bunch (1969), the trio of Leone, Eastwood and Morricone put their innovative stamp on the western.
Stylistically, it was in a class of its own (until, at last, Leone outdid himself with the further adventures of The Man with No Name and Once Upon a Time in the West). The operatic elements which feature so strongly in his later work, are here confined to the plethora of close-ups, more like portraits and extremely well-lit, the circular camera movement for the climax (again, more evident in Once Upon a Time in the West), and the stillness before the shoot-out, the way tension builds through nothing happening for a considerable amount of time, not through characters shifting to more advantageous position, but simply while the camera sits and broods.
Leone cut out exposition, generally a large part of the beginning of any western, the stranger having no emotional involvement in the situation. A normal western would focus on the forcibly estranged husband attempting to free the imprisoned wife, perhaps as in The Magnificent Seven (1960) hiring someone to do it for him. The stranger, in effect, sets out to profit from misery.
And he doesn’t say much. A character this monosyllabic would be a supporting actor in a traditional western, perhaps fulfilling a comic role or given some elaborate emotional back story for why words were so precious he wouldn’t spend them.
And he’s definitely iconic. In a later scene, Leone has Eastwood materializing out of the swirling dust in a scene that would easily have fitted the traditional western. But for the most part, he relies on audience reaction to a character who dresses in far from traditional fashion, most notably with his poncho and cigars. The western hero didn’t squint either. He walked not situations with his eyes open, indicative of his boldness and ability to face any situation.
Leone avoids classic western confrontation, the one-on-one scenes that usually occur close to the start where the hero either exhibits prowess or is humiliated. In what might be called “the Chicago Way” not only does nobody come to a gunfight with a knife, the bad guys come mob-handed.
Sure, that means the hero is shown to be even more deadly with a pistol, but it also permits Leone to extend the action by focusing not just on two opposing characters but a number of different faces. There are some other motifs at play in Leone’s debut – women are not all as submissive as Marisol, Consuelo, the Baxter matriarch, on hiring the stranger, says “I’m rich enough to appreciate the men my money can buy,” her power and wealth finding later echo in Once Upon a Time in the West.
Last but not least, is the Morricone sound. There had been great western themes before, plaintive as in High Noon (1952) and The Alamo (1960) or stirring like The Big Country (1958) and The Magnificent Seven (1960), but this appeared to arrive from a different orchestral planet.
If ever a movie could claim ownership of the title “a star is born” it’s this one. Perhaps it has remained so special because the triumvirate of Leone, Eastwood and Morricone had such illustrious careers, this merely a starting point rather than, as if often the case when Hollywood anoints a new star, the highlight.
It’s worth remembering that Britain, led by roughly the same type of commander lampooned here, won the Crimean War and that initially this particular engagement, despite the deaths, was celebrated for its valour by poet Lord Tennyson, in much the same way as famous defeats like Dunkirk and The Alamo somehow managed to achieve the status of some kind of victory in the public perception. It’s also worth noting that the documentary-style realisation of Dunkirk, (2017) and to that extent Coppola’s Apocalypse Now (1979) owe much to Tony Richardson’s approach, both films more interested in the bigger picture than individual acts of heroism.
And our conscience here, dashing cavalry officer Nolan (David Hemmings), is not quite saintly, engaged in an affair with the wife Clarissa (Vanessa Redgrave) of a friend. Despite the director’s rush to judgement, his approach displays a refreshing change to a genre where acts of selfless courage were the norm. Setting aside the occasional self-reverential artistic lapse, it’s an excellent depiction of class-ridden Britain at war in 1854, an era when military advancement was purchased without any consideration to the leadership skills such high-ranking officers required. I’m never sure if John Ford invented the camaraderie of his Cavalry in westerns, where at dances the officers mixed with the ordinary soldiers, but here the two classes are kept apart.
And while Richardson clearly wants to blame the class system for the military calamity, the outcome is a no-holds-barred ultra-realistic portrayal of war in in all its sordid glory. At its heart are the machinations of senior commanders jostling for position and control and, much as with Field Marshal Montgomery and General Patton in World War Two, allowing personal enmity to affect decisions.
The two biggest culprits are Lord Cardigan (Trevor Howard) and brother-in-law Lord Lucan (Harry Andrews) in charge of the ill-fated charge who openly spout bile at each other, remain deliberately obtuse, and are, nonetheless, a joy to watch. Cardigan is irascible to the point of apoplexy, incredibly brave, vainglorious, a vindictive sex-mad peacock, with an odd selection of principles (refuses to deal with spies, for example). Nothing can beat a quite marvellous spat between the pair over how to pitch tents. Both, however, are a vast improvement on the ineffectual commander-in-chief Lord Raglan (John Gielgud) whose idea of tactics is to “form the infantry nicely” and another commander who refuses to let the simple matter of being under attack ruin his breakfast.
At the other end of the scale are the poor recruits, drawn from the lower classes, so ill-educated they don’t know their left foot from their right (something of a necessity in obeying orders in the field), lured by the promise of glory and a job, and find themselves turned into horsemen in the most brutal fashion.
In the middle is the effete Nolan, initially introduced as the good guy, who believes horses should be treated with kindness and stands up to Cardigan. His romance with Clarissa is a masterpiece of nuance, all furtive glances, hardly a word spoken. And he has a pivotal role in sending the cavalry in the wrong direction at the Battle of Balaclava, causing the fatal charge.
It’s episodic in structure, characters bobbing in and out, some for comedic purposes, and without the battle it’s doubtful the picture would have been made for, excepting the high-level squabbling, there’s little inherently dramatic. And possibly that’s to the movie’s benefit for it clears the way to concentrate on how an army operates and goes to war, the focus, unlike most war or historical pictures, being as much on what goes wrong as goes right. So the horses dying during the voyage and callously dumped overboard and the men marching through Crimean heat and afflicted by cholera take centre stage rather than lavish sequences of soldiers on splendid parade.
On the downside, you have to accept the director’s version of the war’s causes, British imperialism don’t you know, rather than Russian aggression as a result of religious conflict in the Middle East. And there’s narrative indecision, various characters permitted interior monologue for no particular reason except artistic impulse. Mrs Duberley (Jill Bennett) wife of the paymaster (Peter Bowles) is permitted to accompany the expedition for the sole purpose it would appear of being shagged by Cardigan.
The detail of what exactly went wrong on the battlefield is obscured by the fact that Nolan, who hand-delivered the famous order to attack, itself unclear, died in battle, so it’s like one of those Netflix documentaries about unsolved murders, fascinating but ultimately annoying. If incompetence is measured in casualties, apart from this one charge the British came out better than the other participants, 40,000 dead compared to three times as many among their French allies and more than ten times as many among the Russian enemy.
The acting is of a very high quality, David Hemmings (Alfred the Great, 1968) as good as I’ve ever seen him, Vanessa Redgrave (Blow-Up, 1966), except for her deception a Stepford Wife Victorian-style, Trevor Howard (Von Ryan’s Express, 1965) brilliantly outrageous and John Gielgud (Sebastian, 1968) who turns befuddlement into a high art.
Tony Richardson (Tom Jones, 1963) makes some bold choices, not least in what is included and what is left out, the battle of the tents, fake news (from The Times!), soldiers facing the lash, the dashing charge and its terrible aftermath, the animated sequences, and his revolutionary soundtrack. Sergio Leone might have claimed the artistic high ground with the buzzing fly at the start of Once Upon a Time in the West (1969) but there’s little in film music of the time – beyond Bernard Herrmann’s Psycho score – to compare with the sound of a fly playing over the end credits or its inclusion during the march when men are literally dropping like flies. This is a very different kind of curate’s egg, absolutely brilliant in parts, and never dull.
Unfortunately, there’s a topical parallel, Crimea having been invaded several years back by Russia and now the whole region aflame.
This was the first home-grown excursion into the all-star-cast business – other British movies in that ilk, originating from these shores, previously headlined by a Hollywood star like Gregory Peck (The Guns of Navarone, 1961), Kirk Douglas (The Heroes of Telemark, 1965) or George Peppard (The Blue Max, 1966). And I can see why the new box office stars David Hemmings and Vanessa Redgrave, repeating their Blow-Up (1966) teaming, would have, in the narrative sense, occupied center stage. But given nobody knew for certain what caused the disastrous charge and that it would taken place anyway in the picture, the far more entertaining approach would be to concentrate entirely on the likes of the feuding Cardigan and Lucan, two characters who leapt off the screen. Outside of the battle itself, Nolan’s sole purpose, it would seem, was to point out that the army treated its horses badly, a point the audience would have easily picked up without Nolan’s display of alternative horsemanship. Still, all told, at the risk of repeating myself, an excellent watch.
The prospective casting was tantalizing. How about Clint Eastwood and Lee Marvin, a pairing for the ages, two of the toughest guys in screen history? Failing that, Eastwood and Charles Bronson, The Man With No Name vs The Monosyllabic Man? The role of Colonel Mortimer could also have gone to Henry Fonda or Robert Ryan before in one of the movie business’s oddest tales it ended up with Lee Van Cleef.
In due course Bronson and Fonda would work with Sergio Leone in the director’s best film, Once Upon a Time in the West (1969). Fonda’s agent had already dodged Leone’s entreaties once, having rejected A Fistful of Dollars (1964). Marvin was, in fact, all set, an oral agreement in place until a few days before shooting began on For a Few Dollars More he suddenly opted instead for Cat Ballou (1965), a decision that won him an Oscar and turned him into an unlikely star.
When none of his first choices proved available or interested, Leone turned to Van Cleef. Or, more correctly, a photo of the actor pulled from an old casting catalog. Although a western buff like Leone remembered Van Cleef from his debut in High Noon (1952) plus Gunfight at the O.K. Corral (1957), The Tin Star (1957) and a dozen other bit parts and supporting roles in westerns, Van Cleef had not been credited in a movie since The Man Who Shot Liberty Valance (1962).
He proved virtually impossible to track down. No small surprise there because he earned a living mostly as a painter now, a car accident having left him with a limp. He couldn’t run, much less ride anything but a docile horse. He required a stepladder to get mounted. Leone flew to Los Angeles and his first sight of Van Cleef, older than his photograph, proved his instincts correct, Van Cleef’s face “so strong, so powerful.” The salary on offer, for a down-on-his-luck actor scarcely able to pay a phone bill, was a fat purse of $10,000. (Eastwood’s salary was $50,000 plus a profit share compared to just $15,000 for the first film).
Leone put him to work right away, the day he arrived in Italy filming reaction shots. It was just as well his input that day was so simple because, as Clint Eastwood had discovered, the language barrier was a problem. Equally disconcerting was that Van Cleef had no idea why he had been chosen, and since A Fistful of Dollars had not been released in the U.S., no inkling of the kind of western the director had in mind. At Eastwood’s urging, he nipped out to a local cinema and returned with the understanding that the script was “definitely second to style.” Van Cleef was easy to work with, and although he could put away a fair amount of liquid refreshment it never interfered with his work. He came ready for direction.
Leone had not wanted to make a sequel. His original plan was a caper picture called Grand Slam or a remake of Fritz Lang’s classic M to star Klaus Kinski or an autobiographical drama – Viale Glorioso – set in the 1930s. Jolly, the producers of A Fistful of Dollars, offered him a 30 per cent profit share on that film if he made a sequel, as they felt he was legally obliged to do. Instead, furious with his treatment at their hands, the director hit upon the title of a sequel For a Few Dollars More, the actual storyline only coming to fruition when he came across a treatment called The Bounty Killer by Enzo dell’Aquilla and Fernando Di Leo, who in exchange for a large sum, surrendered their screen credits. Luciano Vincenzoni completed the screenplay in nine days, leavening it with humor, after the director and his brother-in-law Fulvio Morsella had produced a revised treatment, Leone also involved in the final screenplay.
Jolly Films, the makers of “A Fistful of Dollars” already had experience of selling its films abroad. But as with Mario Bava’s “Blood and Black Lace” they were usually sold outright with no share of the box office and in turn sold as a supporting feature for a fixed price to an exhibitor.
Leone found a new backer in Alberto Grimaldi, an Italian entertainment lawyer who worked for Columbia and Twentieth Century Fox and had produced seven Spanish westerns. He promised to triple the first film’s budget to $600,000, with the director on a salary and 50 per cent profit share.
Success bred artistic confidence. A Fistful of Dollars had broken all box office records in Italy, grossing $4.6 million, and so Leone sought to improve on his initial offering and develop an “authorial voice.”
Thematically, with two principals, initially rivals who end up as “argumentative children,” it took inspiration from westerns like The Bravados (1958) – the photo and the chiming watch – and Robert Aldrich’s Vera Cruz which pitched Burt Lancaster against Gary Cooper. While bounty hunters had cropped up in Hollywood, they were not ruthless killers, actions always justified, rather than merely professionals doing their job. So in some sense Leone was drawing upon, and upending, films like Anthony Mann’s The Naked Spur (1953) and The Tin Star, Andre De Toth’s The Bounty Hunter (1954) and Budd Boetticher’s Ride Lonesome (1959). Just as Clint Eastwood’s bounty hunter underwent change, gradually the character played by Gian Maria Volonte evolved from a straightforward outlaw called Tombstone to a stoned, sadistic bandit named El Indio.
With artistic pretension came attention to detail. Leone required historical exactitude not just relating to weapons used, but their ballistics and range. Lee Van Cleef’s arsenal included a Buntline Special with removable shoulder stock, Colt Lightning pump action shotgun, Winchester ’94 rifle, and a double-barreled Lefaucheux. Carlo Simi’s town, constructed near Almeria, contained a two-storey saloon, undertaker’s parlor, barbershop, telegraph office, jail, hotel and an adobe First City Bank. And there was nothing pretty about it. The saloon was dirty and overcrowded, machines belching so much smoke it “looked as if a man could choke in there.” Filming took place between mid-April and the end of June 1965.
Perhaps the biggest area for improvement was the music. Ennio Morricone had scored another nine films since A Fistful of Dollars. Both director and composer had ambitious ideas about how to use the music. The score was not recorded in advance, nor was Morricone given a screenplay, instead listening while Leone told him the story and asked for individual themes for characters. Morricone would play short pieces for Leone and if met with his approval compose longer themes. Each character had their own leitmotif, sometimes the same instrument at different registers, the flute brief and high-pitched for Monco (Eastwood) but in a low register for Mortimer, church bells and a guitar representing El Indio. In a very real sense, they were experimenting with form. Bernardo Bertolucci regarded Morricone’s music as “almost a visible element in the film.” Musical ideas regarding El Indio’s watch, however, were developed at the rough cut stage, its repetitive melody becoming “sound effect, musical introduction and concrete element in the story.”
As well as creating music for audiences, Leone’s films are punctured with music that holds particular meaning for characters, here the watch and in Once Upon a Time in the West the harmonica, in both films flashback used to assist understanding.
The myth of why it took so long for either film to reach the United States was based on two misconceptions, firstly that Japanese director Akira Kurosawa, whose Yojimbo (1961) A Fistful of Dollars closely resembled, had blocked its progress, secondly that it relied on screenwriter Vincenzoni to make the breakthrough via a contact working for United Artists.
In fact, there were more obvious reasons for resistance from American distributors. In the first place, you could not discount snobbery. The notion that the country that had invented the western should now be reliant on importing them from Italy seemed a shade abhorrent. Although For a Few Dollars More was sold to 26 countries in a day at the annual Sorrento trade fair in 1965 – at the same fair a year earlier there had not been a single taker for A Fistful of Dollars – the United States was not among the buyers, distributors perhaps even more daunted by the prospect of introducing so much violence to American audiences reared on the traditional western.
Foreign movies that made the successful transition to the United States arrived weighted down with critical approval and/or awards or garlanded with a sexy actress – Brigitte Bardot, Anna Magnani, Sophia Loren among the favored – and risqué scenes that Hollywood dare not include for fear of offending the all-mighty Production Code.
But sex was a far easier sell in the U.S. than violence. And an actor with no movie marquee such as Clint Eastwood did not fill exhibitors with delight and even the notion that A Fistful of Dollars was a remake of Akira Kurosawa’s Yojimbo (1961) failed to stir the critics (as with The Magnificent Seven being a remake of Seven Samurai, most viewing the notion as repellent). So both the first and second pictures in the “Dollars” trilogy were stuck in distribution limbo for three and two years, respectively, before being screened in America.
And, initially, it had appeared that Italian audiences shared the same distaste for a cultural intruder such as A Fistful of Dollars. One cinema chain owner refused to book the film on the grounds that there were not enough female characters. A Fistful of Dollars was released in Italy in August, a dead period, since the month is so hot and everyone has abandoned the city for the beach. It opened – only in Florence and with neither publicity nor advertising – on August 27th 1964, a Friday, and did poor business that day and the next. But by Monday, it was a different story, takings had doubled and over the following two days customers were being turned away. New films typically played first-run for 7-10 days in Florence, A Fistful of Dollars ran for three months, triggering a box office story of Cinderella proportions.
But my research indicated there had been ample opportunity for an American distributor to snap up the rights to A Fistful of Dollars in 1965, two years before it was finally released there. In the first place, the music rights had already been purchased by New York firm South Mountain Music in March 1965 in expectation the film would acquire release that year. In December 1965 Arrigo Colombo, partner in Jolly, flew to the United States for the specific purpose of lining up a major distributor for A Fistful of Dollars. The company had previously secured U.S. distribution for horror product like Castle of Blood (1964) and Blood and Black Lace (1964) but those were outright sales.
With the movie already sold to Spain, West Germany, France and Japan, Colombo aimed to conclude a deal for the English-speaking market, “purposely holding back” from releasing the picture in those countries as he sought an all-encompassing contract. At that point, Kurosawa no longer stood in the way, that issue “now cleared up” settled in the normal fashion by financial inducement, in an “amicable settlement” Toho snagging the Japanese and Korean rights, the deal sweetened with a minimum $100,000 against a share of global profits. But Colombo went home empty-handed, unable to secure any deal and his temerity ridiculed by trade magazine Variety
Although Sergio Leone had one other legal obstacle to surmount that would not have got in the way of a U.S. distribution deal, the worst that could happen being that a contract might be struck with a different company. Italian companies Jolly Films/Unidis, which had backed the original, took umbrage at Leone going ahead with the sequel without their financial involvement, cutting them off from the profit pipeline. So in April 1966 they took Leone to court in Rome arguing that For A Few Dollars More “represented a steal as well as unlawful competition for its own Fistful.” Four months later the judge denied the claim on the grounds that “the character played by Clint Eastwood in each film is not characterized to such a degree that a likeness exists” (even though to all intents and purposes it was the same character, cigar, poncho, gun, bounty hunting!). Ironically, Italian laxity in such matters counted against Eastwood when he failed to prevent the distribution of a film based on two segments of Rawhide stitched together.
It would also be highly unusual if United Artists was not aware of both A Fistful of Dollars and For A Few DollarsMore since, in keeping tabs on the foreign performance of both Goldfinger (1964) and Thunderball (1965) the studio could scarcely fail to notice the Italian westerns close on their box office tail, the second western outpointing Thunderball in daily averages in Rome.
But the story still, erroneously, goes that it was the intervention of writer Vincenzoni which proved decisive. He had contacts in U.S, namely Ilya Lopert of United Artists. Grimaldi was, meanwhile, trying to sell U.S. and Canada rights relating to the second picture. Vincenzoni arranged for UA’s representatives to view A Fistful of Dollars in Rome and cut himself in for a slice of the profits when the distributor surprisingly purchased the entire series.
Since A Fistful of Dollars had already been sold to most major territories, UA could only acquire the North American rights – for a reported $900,000 – but for the other two films gained a considerably larger share of global distribution
United Artists was an unusual company among the Hollywood hierarchy, and not primarily due to recurrent Oscar success, but because it had, completely unexpectedly, hit box office gold with James Bond. There was nothing particularly odd about a series, as Tarzan, Sherlock Holmes etc (still flourishing in the 1960s) testified. What was distinctive about the Bonds was that each picture – the four so far had earned close to $150 million worldwide, not counting merchandising – had done better than the last, which went against the standard rule of sequels of diminishing returns and higher costs. Given the opportunity to buy into a ready-made series (two films in the can, the third in production) UA made an “attempt to calculatedly duplicate the (Bond) phenomenon” and in so doing “create a trend.” Assuming the movies would follow the Bond formula of increased grosses with each successive picture, the studio was prepared to spend “many hundreds of thousands” of dollars to establish the first picture.
United Artists embarked on an unusual sales campaign to the trade. Instead of marketing the pictures one at a time, they started to promote the series with the tagline “A Fistful of Dollars is the first motion picture of its kind, it won’t be the last.” The advertising campaign was unusual in that it was based entirely around introducing the character rather than the story (much in the same way as James Bond had been), three separate slivers of the poster devoted to visual aspects, the cigar, gun and poncho, each carrying mention of “The Man With No Name,” such anonymity one of the talking points of the movies.
Cinema managers were briefed on release dates, A Fistful of Dollars in January 1967, the sequel for April and The Good, the Bad and the Ugly for Xmas that year. Like the Bonds, it was expected that box office would progressively, if not explosively, increase. The studio unveiled a “hard-hitting campaign” designed to “intrigue the western or action fan.”
However, the North American premiere was held not in the United States but Canada, at the Odeon-Carlton in Toronto. Having committed to a four-week engagement, a risky prospect for an unknown quantity, the cinema started advertising a teaser campaign three weeks in advance. During the first week, posters were not just focused on the “man with no name” but also “the film with no name” and the “cinema with no name,” all those elements removed from the artwork until the second week of the campaign. UA allocated $20,000 in marketing, up to four times the usual amount spent on a launch there, and was rewarded with strong results – “bullish but not Bondish” Variety’s verdict.
However, the UA gamble did not pay off, especially when taking into account the high cost of buying the rights allied to huge marketing costs. Initial commercial projections proved unrealistic. Despite apparently hitting the box office mark in first-run dates in key cities, the film was pulled up short by its New York experience. Shunted straight into a showcase (wide) release rather than a first-run launch, it brought in a pitiful $153,000 from 75 theaters – even The Quiller Memorandum (1966) in its second week did better ($150,000 from 25). As a consequence when For a Few Dollars More was released in April/May, UA held off boking it into New York until “a suitable arrangement” could be made, which translated into hand-picking a dozen houses famed for appealing to action fans plus 600-seat arthouse the Trans-Lux West.
United Artists predicted $3.5 million in rentals (the amount returned to studios after cinemas take their cut of the gross) for A Fistful of Dollars and $4.5 million with For a Few Dollars More. Neither came close, the latter the marginally better performer with $2.2 million in rentals (enough for a lowly 41st on the annual chart) with the first film earning $2.1 million in rentals (46th) way behind more traditional performers like Hombre ($6.5 million for tenth spot), El Dorado ($5.9 million in 13th) and The War Wagon ($5.5 million in 15th).
The vaunted Bond-style box office explosion never materialized and it might have helped if UA had kept closer watch on the actual revenues posted in Italy for the series. While For a Few Dollars More increased by $2 million the takings of A Fistful of Dollars, the final film in the trilogy, The Good, the Bad and the Ugly produced lower grosses than even the first.
However, it did look as if The Good, the Bad and the Ugly would come good. UA opened it in two first-run cinemas in New York where each house retained it for six weeks. But although the final tally of $4.5 million (24th spot in the annual rankings) was the best of the series, it did not herald returns that made it anywhere near comparable to the Bonds.
It’s possible the movies did better in terms of admissions than the box office figures show. Distributors pushing foreign product into arthouses were generally able to achieve a high share of the rental – 50 per cent the going rate – because they were able to set rival arthouses against each other and movies with a sexy theme/star had inbuilt box office appeal, La Dolce Vita (1960) and And God Created Women (1956) the classic examples. But that would not be possible when trying to interest ordinary cinemas with a film lacking in sex.
When I researched the early Bonds for a previous Blog, I found that United Artists had only managed to achieve bookings for Dr No (1962) by lowering its rental demand. Exhibitors paid the studio just 30 per cent of the gross. And I wondered if perhaps the same occurred with A Fistful of Dollars given the star, like Sean Connery, was completely unknown. Of course, it would not explain why the series did not grow as expected.
Of course, there was a surprising winner and an unexpected loser in the whole ‘Dollars’ saga. Clint Eastwood emerged as the natural successor to John Wayne with a solid box office – and later critical – reputation for American westerns starting off with Hang ‘Em High (1968) which beat The Good, the Bad and the Ugly at the box office, while Sergio Leone’s Once Upon a Time in the West (1969) proved a huge flop in the U.S.
Christopher Frayling, Sergio Leone, Something To Do With Death (Faber & Faber, 2000), p160-162, p165-200; “Italo’s Own Oater Leads Box Office,” Variety, December 2, 1964, p16; “South Mountain Buys Dollar Score,” Variety, March 10, 1965, p58; “Jolly’s Colombo Discovers N.Y.C. Busy at Xmas,” Variety, December 22, 1965, p3; “Tight Race for Box Office Honours in Italy Looms as Thunder Leads Dollars,” Variety, January 65, 1966, p15; “Dollars World Distribution for UA,” Variety, March 22, 1966, p22; “Clint Eastwood Italo Features Face Litigation,” Variety, April 13, 1966, p29; “UA Cautious on Links to Italo Fistful; Faces Slap from Kurosawa,” Variety, July 13, 1966, p7; “Rome Court Rejects Plea for Seizure of Few Dollars Made By Fistful Film,” Variety, August 3, 1966, p28; “Clint Eastwood vs Jolly on 2 Segs of Rawhide ‘Billed’ New Italo Pic,” Variety, September 7, 1966, p15; “Italy Making More Westerns, Spy Films Than Star Vehicles,” Box Office, October 31, 1966, p13; “Hemstitched Feature,” Variety, November 23, 1966, p22; “UA Division Holds Screenings of Westerns,” Box Office, December 12, 1966, pE2; Advertisement, Variety, December 21, 1966, p12-13; “UA Gambles Dollars As Good As Bonds,” Variety, December 28, 1966, p7; “Fred Goldberg Shows Ads on UA ‘Dollar’ Films,” Box Office, January 2, 1967, pE4; “Review,” Box Office, January 9, 1967, pA11; “Fistful of Dollars: Male (and Italo) B.O.,” Variety, January 18, 1967, p7; “Fistful of Dollars: The Glad Reaper,” Variety, February 1, 1967, p5; “This Week’s N.Y. Showcases,” Variety, February 8, 1967, p9; “Fistful’s Weaker N.Y. B.O. Clench,” Variety, February 8, 1967, p7; “Methodical Campaign Kicks Off Ideal Fistful Ballyhoo in Toronto,” Box Office, May 1, 1967, pA1; “Few DollarsMore Runs 30% Ahead of First Dubbed Italo-Made Western, So Bond Analogy Makes Out,” Variety, May 31, 1967, p4; “N.Y. Slow to Fall Into Line,” Variety, May 31, 1967, p4; “B’way Still Boffo,” Variety, July 12, 1967, p9; “Carefully Picked,” Variety, July 12, 1967, p4; “B’way Biz Still Big,” Variety, July 19, 1967, p9; “Big Rental Films of 1967,” Variety, January 3, 1968, p25; “B’way B.O. Up,” Variety, January 31, 1968, p9; “Big Rental Films of 1968,” Variety, January 8, 1969, p15.
“Tedium in tumbleweed,” was the verdict of Time’s magazine’s critic. That was hardly the intention of Sergio Leone, Dario Argento (then just a critic) and Bernardo Bertolucci (Before the Revolution, 1964) after they met just before Xmas 1966 in a projection booth for a screening of The Good, the Bad and the Ugly and decided to try and write the quintessential western. This was a strange notion given that a) Leone had already revolutionized the western and b) on the completion of the last of the “Dollars” trilogy, had avowed to give up westerns and in consequence turned down Hang ‘Em High (1968).
When their six-month collaboration only produced 80 pages of script, Leone turned to Sergio Donati who finished it off in 25 days, adding such essential elements as the fly tormenting Jack Elam at the railway station, turning Morton into a cripple and giving him the motif of the ocean, and many others. Donati claimed, “The best thing I did was give a meaning to the story…This railroad which unites one ocean to the other is the end of the frontier, the end of adventure.” The completed screenplay drew on such influences as Johnny Guitar (1954), John Ford’s The Iron Horse (1924), The Searchers (1956) and The Man Who Shot Liberty Valance (1962), John Sturges’ The Magnificent Seven (1960), George Stevens’ Shane (1953) and a dozen pictures besides.
With a budget of $5 million, equally shared between Euro-International – flush from being the Italian distributor of German sex education film and box office smash Helga (1967) – and Paramount at the height of its European investment cycle, it would be the most expensive movie made in Italy since Dino de Laurentiis greenlit The Bible (1966). Twelve times as expensive as Leone’s debut western A Fistful of Dollars (1964) – the set of Flagstone alone cost more than that film’s entire budget – it would be shot at Cinecitta in Rome as well as on location in Almeria, Spain, and the iconic Monument Valley.
“Creative geography” had been utilized to find a connection between the famed Western landmark and the new town of Sweetwater. Prior to filming, Leone had undertaken a guided tour of Monument Valley and returned able to pinpoint exactly where Ford had made use of the location in the ten westerns he had shot there. Leone was the highest-remunerated, picking up $750,000 and 10 per cent of the profits with Claudia Cardinale on $500,000, but the others nowhere near such salaries.
It was Bertolucci who had persuaded the director to give Jill (Claudia Cardinale) the pivotal role. In Leone’s previous films, women were side-lined. But now Jill would run the gamut of all the roles typically allocated to different women in westerns from the reformed whore, submissive woman, object of lust and chattel to the spitfire and woman who took charge. More, she represented, “the promise of the West.” She was central to the plot and sole survivor at the end after Harmonica (Charles Bronson) departed with Frank (Henry Fonda), Cheyenne (Jason Robards) and Morton (Gabriele Ferzetti) all dead.
When Leone wooed her for the role, he acted out the entire film in her presence, using the music to give her an insight into her character. “While I listened,” she recalled, “I understood every moment of the film shot by shot.” During filming of her scenes, Leone replayed her theme music. “This helped me concentrate, remove myself from the world.”
Although Leone and Clint Eastwood had fallen out during the shooting of The Good, the Bad and the Ugly, the actor agreed to meet to discuss the role of Harmonica, but in the end Eastwood rejected the part, perhaps because the monosyllabic character was too close to The Man With No Name. Other names in the frame were James Coburn (The Magnificent Seven), Terence Stamp (The Collector, 1963), Rock Hudson and Warren Beatty (Kaleidoscope, 1966). The last actor Paramount was interested in was Charles Bronson who was regarded as nothing more than a steady supporting actor. Leone’s insistence was because the actor had a “face made of marble.” He would not be required to act much, just represent an immoveable object, capable of expressing the sadder side of his character through his harmonica.
Henry Fonda was Leone’s first choice for the “ignoble assassin” but the actor prove hard to recruit, the director thwarted first of all by the star’s agent, then put off by the original script and only persuaded by old friend Eli Wallach that this might represent opportunity. However, when the actor came prepared he came prepared for the wrong picture, sporting the moustache traditionally worn by the villain, and, worse, concealing the baby blue eyes which the director coveted with dark lenses.
Although accepting the exceptional stage talents of Jason Robards whose only foray into the genre at that point had been box office flop A Big Hand for the Little Lady (1966), Donati believed he had the kind of presence that did not “translate to the big screen,” especially lacking the kind of eyes the director required for close-up. Leone disagreed, believing he was tailor-made for the role of Cheyenne. The first interview was not a success, the alcoholic actor arriving drunk. Only warnings of financial consequence ensured the star remained sober during filming.
Shooting was scheduled for April-June 1968. The first scene on the agenda was the love scene between Cardinale and Robards, which accounted for two days shooting. Paramount’s eager marketing team promoted these as the first sex scenes the director had filmed, ignoring the fact that sequences showing Eastwood in bed with a woman had been shot for For a Few Dollars More and The Good, the Bad and the Ugly, although they had not made it into the final cut. It took four days to film the shoot-out at Cattle Corner, three hours alone devoted to capturing the drip of water onto Woody Strode’s head and hat. Composer Ennio Morricone had already written a theme to cover the period of the gunmen waiting, but instead opted for the exaggerated sounds such as chalk scraping on a blackboard and the insistent fly. A jar of flies were kept for this purpose but in the end only one sufficed.
Although length became an issue outside of Italy and Parisian fist-run cinemas, Paramount was already planning for a 150-minute picture. In the end the 168-minute Italian cut was shaved by 24 minutes for the U.S. release, outside of a roadshow the longest western sent into general release, and therefore a risky prospect. The idea that Paramount got cold feet over the American release does not stand up. It was part of a major promotion on a huge sign above Times Square that promoted four of the studio’s upcoming offerings – the others being Goodbye, Columbus, True Grit and Those Dangerous Young Men in their Jaunty Jalopies. It was launched in New York on Memorial Day (not as big a box office day then as now but still a major U.S. holiday) in first run cinemas two weeks ahead of the rest of the country.
In fact, its first week’s box office there ranked it the western of the year so far, beating The Stalking Moon,100 Rifles and Support Your Local Sheriff. The New York figures were actually the best results for a western for the entire year with the exception Butch Cassidy and the Sundance Kid and True Grit, outgrossing the likes of the more critically-successful The Wild Bunch and more marketing-friendly Mackenna’s Gold. However, its initial New York audience appreciation was rarely not matched elsewhere, Boston being one exception. Some cinemas found it difficult to market, the Berlin Drive-In in Hartford, for example, tying-in with country-and-western music on a local radio station. While some smaller cinemas called for another 30 minutes in cuts, others proclaimed “this is what the public wants.” Once upon a Time in the West finished tenth for the year among westerns and a disappointing 47th overall in Variety’s annual rentals chart.
While it also flopped in Britain and, given the budget, proved a disappointment in Italy, not on a par with The Good, the Bad and the Ugly, it posted 14.8 million admissions in France, making it the seventh-best performing picture of all time. By 1984 it ranked eleventh on the all-time German rental champs list, above Star Wars and The Empire Strikes Back. In Switzerland in 1987 it came eighth on the all-time chart, easily the oldest title on the list. It was a video “blockbuster” in German homevideo setting a new sales record in 1984.
However, for such a commercial and critical failure, reassessment in the U.S. was not long in coming. In 1973, the Beverly Canon in Los Angeles launched its new “Classics At Midnight” programme with Once Upon a Time in the West, Harold and Maude and Repulsion. The prospect of the first showing in the U.S. of the full-length version captured all the headlines at the 1980 New York Film Festival. There were occasional revivals: in Toronto at Easter 1973 and Washington and New York among others in 1984, and Washington in 1985.
It was named the best western ever made by British newspaper The Guardian newspaper and film magazine Empire. In the Sight and Sound once-in-a-decade Critics Poll in 2012 it placed third in the western category behind The Searchers and Howard Hawks’ Rio Bravo (1959). With the results of a new poll out this year I wonder if it will ascend to the top spot.
SOURCES: Brian Hannan, The Gunslingers of ’69: Western Movies’ Greatest Year (McFarland, 2019); Christopher Frayling, Sergio Leone: Something To Do with Death (Faber and Faber, 2000); Christopher Frayling: Once Upon a Time in Italy (Thames & Hudson, 2005); Christopher Frayling, Once upon a Time in the West: Shooting a Masterpiece (Reel Art Press, 2019); “Huge Sign on Times Square Plugs Paramount Product,” Box Office, May 5, 1969, pA2; “West Tie Up With WEXT,” Box Office, June 16, 1969, pNE2; “Box Office Barometer,” Box Office, July 14, 1969, pA4; “The Big Rental Films of 1969,” Variety, January 7, 1970, p15; “The Exhibitor Has His Say,” Box Office, July 6, 1970, pA3; “Beverly Canon To Offer Midnight Classics,” Box Office, April 13, 1973, pW1; “Scorsese Speaks on Saving Prints,” Variety, October 8, 1980, p6; “CIC Video Preps Low-Ticket Bow for Raiders,” Variety, March 21, 1984, p47; “All-Time German Rental Champs,” Variety, March 7, 1984, p336; “With Plenty of Film Buffs, NYC Is Reissue Heaven,” Variety, December 12, 1984, p74; “Box Office Barometer,” Box Office, October 1, 1985, p43-44; “All-Time Swiss Top Ten,” Variety, October 21, 1987, p498.
A masterpiece to savor. The greatest western ever made. Sergio Leone’s movie out-Fords John Ford in thematic energy, imagery and believable characters and although it takes in the iconic Monument Valley it dispenses with marauding Native Americans and the wrecking of saloons. That the backdrop is the New West of civilisation and enterprise is somewhat surprising for a movie that appears to concentrate on the violence implicit in the Old West. But that is only the surface. Dreams, fresh starts are the driving force. It made a star out of Charles Bronson (Farewell, Friend, 1968), turned the Henry Fonda (Advise and Consent, 1961) persona on its head and provided Claudia Cardinale (Blindfold, 1965) with the role of a lifetime. And there was another star – composer Ennio Morricone (The Sicilian Clan, 1969)
New Orleans courtesan Jill (Claudia Cardinale) heads west to fulfil a dream of living in the country and bringing up a family. Gunslinger Frank (Henry Fonda), like Michael in The Godfather, has visions of going straight, turning legitimate through railroad ownership. Harmonica (Charles Bronson) has been dreaming of the freedom that will come through achieving revenge, the crippled crooked railroad baron Morton (Gabriele Ferzetti) dreams of seeing the ocean and even Cheyenne (Jason Robards) would prefer a spell out of captivity.
The beginnings of the railroad triggers a sea-change in the West, displacing the sometimes lawless pioneers, creating a mythic tale about the ending of a myth, a formidable fable about the twilight and resurgence of the American West. In essence, Leone exploits five stereotypes – the lone avenger (Harmonica), the outlaw Frank who wants to go straight, the idealistic outlaw in Cheyenne, Jill the whore and outwardly respectable businessman Morton whose only aim is monopoly. All these characters converge on new town Flagstone where their narratives intersect.
That Leone takes such stereotypes and fashions them into a movie of the highest order is down to style. This is slow in the way opera is slow. Enormous thought has gone into each sequence to extract the maximum in each sequence. In so doing creating the most stylish western ever made. The build-up to violence is gradual, the violence itself over in the blink of an eye.
Unusually for a western – except oddities like Five Card Stud (1968) – the driving force is mystery. Generally, the western is the most direct of genres, characters establishing from the outset who they are and what they want by action and dialogue. But Jill, Harmonica and Cheyenne are, on initial appearances, mysterious. Leone takes the conventions of the western and turns them upside down, not just in the reversals and plot twists but in the slow unfolding tale where motivation and action constantly change, alliances formed among the most unlikely allies, Harmonica and Cheyenne, Harmonica and Frank, and where a mooted alliance, in the romantic sense, between Jill and Harmonica fails to take root.
There’s no doubt another director would have made shorter work of the opening sequence in Cattle Corner, all creaky scratchy noise, in a decrepit railroad station that represents the Old West, but that would be like asking David Lean to cut back Omar Sharif emerging from the horizon in Lawrence of Arabia (1962) or Alfred Hitchcock to trim the hypnotic scenes of James Stewart following Kim Novak in Vertigo (1958). Instead, Leone sets out his stall. This movie is going to be made his way, a nod to the operatic an imperative. But the movie turns full circle. If we begin with the kind of lawless ambush prevalent in the older days, we end with a shootout at the Sweetwater ranch that is almost a sideshow to progress as the railroad sweeps ever onward.
No character performs more against audience expectation than Jill. Women in westerns rarely take center stage, unless they exhibit a masculine skill with the gun. There has rarely been a more fully-rounded character in the movies never mind this genre. When we are introduced to her, she is the innocent, first time out west, eyes full of wonder, heart full of romance. Then we realize she is a tad more mercenary and that her previous occupation belies her presentation. Then she succumbs to Frank. Then she wants to give up. Then she doesn’t. Not just to stay but to become the earth mother for all the men working on the railroad.
Another director would have given her a ton of dialogue to express her feelings. Instead, Leone does it with the eyes. The look of awe as she arrives in Flagstone, the despair as she approaches the corpses, the surrender to the voracious Frank, the understanding of the role she must now play. And when it comes to close-ups don’t forget our first glimpse of Frank, those baby blue eyes, and the shock registering on his face in the final shoot-out, one of the most incredible pieces of acting I have ever seen.
And you can’t ignore the contribution of the music. Ennio Morricone’s score for Once Upon a Time in the West has made a greater cultural impact than even the venerated John Williams’ themes for Star Wars (1977) and Jaws (1975) with rock gods like Bruce Springsteen and Metallica among those spreading the word to successive generations and I wonder in fact how people were drawn to this big-screen showing by the opportunity to hear the score in six-track Dolby sound. There’s an argument to be made that the original soundtrack sold more copies than the film sold tickets.
The other element with the music which was driven home to me is how loud it was here compared to, for example, Thunderball (1965), which as it happens I also saw on the big screen on the same day. Although I’ve listened to certain tracks from the Bond film on a CD where the context is only the listener and not the rest of the picture, I was surprised how muted the music was for Thunderball especially in the action sequences. Today’s soundtracks are often loud to the point of being obstreperous, but rarely add anything to character or image.
One final point, Once Upon a Time in the West was reissued not as some kind of retrospective for the director but in memory of the composer.
I became an instant fan of Ennio Morricone after watching dance troupe Pan’s People performing on BBC TV’s weekly Top of the Pops to Hugo Montenegro’s version of The Good, the Bad and the Ugly when it topped the singles charts in Britain in 1968. Sure, there had been successful theme songs in the charts before like Shirley Bassey’s rendering of Goldfinger, but never a pure instrumental and not a wailing guitar. This is quite simply an extraordinary documentary, and although it comes with an indulgence of anecdotes, what is considerably more compelling is the concentration, in accessible fashion, on the artist’s compositional skills. I could have watched four hours of this, never mind that clocking in at 156 minutes it’s already on the lengthy side for a documentary.
Morricone should never have been a film composer or a composer of any kind. He was too poor. His father was a trumpet-player and Morricone only took up music, designated instrument the trumpet, because his father believed a good trumpet player would always make a living and provide for his family. He was not a good trumpet player. At least, not at the start. Given that once orchestras and dance bands went out of favor, trumpet playing would have been a precarious existence, it was lucky his father’s insisted he also study harmony and composition. He won a place at a conservatoire, where the pupils, all except him, were the sons and daughters of the wealthy elite. And a conservatoire in those days was academically inclined, intending to produce classical composers and players, not people who would work as arrangers and composers of pop songs or commit the unpardonable sin of writing for the movies.
Morricone, always prolific, started working as an arranger of pop tunes for the RCA label in Italy and then for RAI, the Italian state television. But he was also an innovator and many of his songs began with a distinctive sound rather than the music being merely a backdrop to the song. He founded an experimental music group, making music out of anything but a musical instrument. You can see the benefits of that inquiring mind from the first 20 minutes of Once Upon a Time in the West (1968), for me his compositional masterpiece and my favorite western.
When he started working for Sergio Leone, he realized they had once been classmates. Leone came to him because Morricone had already written music for Italian westerns. Of course, the collaboration became legendary. As you will be aware, Leone liked the music recorded before filming began and played it during filming. While an interesting approach, I always thought it odd, until I witnessed, here, Robert De Niro making an entrance in one scene of Once Upon a Time in America (1984).
While his themes were often complex, he had a genius for catching the ear of the listener. Many scenes showed Morricone with voice and fingers tapping out a theme you will instantly recognize because all his best work was instantly recognizable. Although an extremely shy person, he was not above walking out – or threatening to do so – if a film was not going according to plan, if a director insisted on making a change or incorporating other material. Nor, for such a genius, was he full of self-confidence. Eventually, he relied on his wife as a listening board to decide if his work was any good. For what he called the “triumphant” scene from The Untouchables (1987), where cops brandishing shotguns prompted by Sean Connery burst in on bootleggers, he supplied nine ideas for director Brian De Palma, who proceeded to use the one Morricone considered the weakest. Other times, he was the one suddenly requiring an extra piece of work, calling upon Joan Baez to supply lyrics at the last minute to his theme for Sacco and Vanzetti (1971) that became the memorable “Here’s To You.”
One of the most enjoyable elements of the movie is seeing concert renditions of his themes, “Here’s To You” with a massive choral ensemble making the hairs on the back of your head stand on end. You could probably make a case for Morricone reinventing the chorus, paving the way for such practitioners as Hans Zimmer. Until then, there was many a heavenly chorus, but Morricone found better use for a chorus. And you could also argue that he influenced the likes of Ridley Scott (Gladiator, 1999) in using female opera singers to introduce a completely new sound to movies.
One of Morricone’s stated aims was to use music to bring something else out of a scene, not to merely provide a relevant sound. So for the death of Sean Connery in The Untouchables or the baby carriage scene his music goes completely against what you are watching but nonetheless adds a deeper understanding. We also see how he folds different themes into the one piece of music.
There are a number of very moving sequences, when Morricone, for example recalls his father – he would not use a trumpet in his compositions until his father died – or when he explains his hurt at being made to feel an outcast by his classical peers, and there is one extraordinary moment when one of those who has disdained him writes a letter asking forgiveness for having so under-rated his work. And certainly there is clear petulance at being passed over for the Oscar for The Mission (1986), a piece of work that director Roland Joffe said made the movie a completely different experience. Morricone complained that half the music that won Herbie Hancock the Oscar for Round Midnight (1986) was actually old, rather than new, music.
My favorite anecdote is how Gillo Pontecorvo, hearing heard a piece of music Morricone had composed for The Year of the Cannibals (1970) promptly stole it for his own Queimade/Burn (1969) before settling, after an argumemt, for a similar piece. Actors, composers and directors in the anecdote queue include Quentin Tarantino (The Hateful Eight, 2015) , Clint Eastwood, Terence Malick (Days of Heaven, 1978), Dario Argento (Four Flies on Grey Velvet, 1971), John Williams, Hans Zimmer, Oliver Stone (U Turn, 1997) Marco Bellochio (Fists in the Pocket, 1965) and Bernardo Bertolucci (1900, 1976).
Morricone’s film music changed over the decades. Following the westerns were giallos, marked by dissonance rather than melody, then Hollywood came calling. I hadn’t quite realized what an audience Morricone commanded – over 70 million albums sold. He had hit singles In Italy – A Fistful of Dollars ranked fourth in the charts, For a Few Dollars one place below, “Here’s To You” also fourth. In Britain, “Chi Mai” reached the second spot; in France “Man with Harmonica” from Once Upon a Time in the West went to number one, as did “Chi Mai” while “Here’s To You” was at number two. And, of course, his music has been adopted by a host of rock bands, most notably Bruce Springsteen and Metallica.
Director Giuseppe Tornatore, who has a special place in the Morricone catalog thanks to Cinema Paradiso (1988), has produced a magnificent tribute to the genius. In my half century of regular cinema going, there are four composers I rank above all the rest, John Barry, John Williams, Hans Zimmer and Ennio Morricone, but of them all, the latter is the number one for not just his enormous output – 500 scores including 29 in one year – and his wide range of melodies, but because they are so many memorable pieces. Once Upon a Time in the West is never off my CD player and especially gets worn out in the car. For sheer enjoyment this is an undeniable five-star treat.
I am sure this will end being streamed somewhere but I urge you to try and catch it at the cinema, the effect will be lost on the small screen of the massed choruses or Morricone conducting in vast amphitheaters.
That Farewell, Friend / Adieu L’Ami (1968) was a smash hit in France did nothing for Charles Bronson’s Hollywood career. Hollywood had form in disregarding U.S.-born stars that Europe had taken to its box office bosom. Example number one of course was Clint Eastwood, ignored by the big American studios until four years after his movies had cut a commercial swathe through foreign territories. Charles Bronson took about the same length of time for his box office grosses abroad to make an impact back home.
While we tend to look upon The Dirty Dozen (1967) as a career-making vehicle for many of the supporting stars, that wasn’t actually the case. Jim Brown was quickest out of the blocks, a full-blown top-billed star a year later in The Split (1968). Otherwise, John Cassavetes had the biggest crack at stardom after landing the male lead in box office smash Rosemary’s Baby (1968). But the rest of the gang – Telly Savalas, Donald Sutherland, Charles Bronson, Richard Jaeckal et al – remained at least for the time being strictly supporting players.
For Charles Bronson, the year of The Dirty Dozen produced nothing more than television guest spots in Dundee and the Culhane, The Fugitive and The Virginian. Beyond that he had a berth in two flop westerns Villa Rides (1968) and Guns for San Sebstian (1968) and no guarantee his career was moving in an upward direction. But the latter picture was primarily a French-Mexican co-production, the Gallic end set up by top French producer Jacques Bar under the aegis of Cipra which had previously been responsible for Alain Delon vehicles Any Number Can Win (1963), Joy House (1964) and Once a Thief (1965).
There was another, as vital, French connection. Henri Verneuil directed both Any Number Can Win and Guns for San Sebastian so could attest to Bronson’s screen presence. And another legendary French producer, the Polish-born Serge Silberman, best known for Luis Bunuel’s Diary of a Chambermaid (1964), had taken note of Bronson, whose screen persona was similar to that of French stars Lino Ventura and Jean Gabin. Silberman’s Greenwich Films production shingle was in the process of setting up Farewell Friend / Adieu L’Ami.
Like The Girl on a Motorcycle (1968), Farewell Friend was part of a new trend to make French productions in English as well as French, in this case the English version viewed as “the working one.” But that ploy failed to convince U.S. distributors to take a chance and the film sat on the shelf for five years. And little that Bronson did in the meantime increased his chances of a serious stab at the Hollywood big time.
Although Paramount had piled cash into the Italian-made Once upon a Time in the West (1968) it was counting on Henry Fonda – undergoing a career renaissance after Madigan (1968), The Boston Strangler (1968) and Yours, Mine and Ours (1968) – to provide the box office momentum. Bronson was billed fourth after Claudia Cardinale, Fonda and Jason Robards, so still in Hollywood’s eyes a supporting player.
And while the Sergio Leone picture flopped Stateside, the success of Farewell, Friend in France turned Bronson into a star and was instrumental in the western breaking box office records in Paris (where it ran for a year) and throughout the country.
Fortunately for Bronson, European producers recognized his potential. His next picture should have been an Italian-French-German co-production of Michael Strogoff, for which he was announced as the top billed star (Advert, Variety, May 8, 1968, p136-137). When that fell through, Italian company Euro International, bidding to become the top foreign studio outside Hollywood, gave him top-billing in Richard Donner drama Twinky (aka Lola, aka London Affair, 1970) and Serge Silberman tapped him for Rene Clement thriller Rider on the Rain (1970), another French hit.
British director Peter Collinson (The Italian Job, 1969) was responsible for recruiting him for You Can’t Win ‘Em All (aka The Dubious Patriots, 1970), but with Tony Curtis taking top billing. Again, though funded by an American studio, this time Columbia, it was another big flop, mostly because the studio did not know how to market the picture, Curtis in a box office slump and Bronson considered to have little appeal.
But still the Europeans kept the faith. Another French-Italian co-production Sergio Sollima’s Violent City (1970) gave him top billing over exiles Telly Savalas and Jill Ireland, Bronson’s wife. That was also the case with Cold Sweat (1970), helmed by British director Terence Young (Dr No, 1962). He had another French-made hit with Someone Behind the Door (1971) and Terence Young hired him again, along with Farewell, Friend co-star Alain Delon, Japanese star Toshiro Mifune (Seven Samurai, 1954) and Dr No alumni Ursula Andress for international co-production Red Sun. While this western sent box office tills whirring all over the world, it only made a fair impression in the U.S., ranking 53rd in the annual box office chase.
Riding on the back of The Godfather phenomenon, Italian producer Dino De Laurentiis chose Bronson for Mafia thriller The Valachi Papers (1972), again directed by Terence Young, which produced something of a box office breakthrough in the U.S., ending the year just outside the Top 20. But it took another British director, Michael Winner, to help solidify the Bronson screen persona and boost his global appeal. Four – and all of the hits – out of the star’s next six pictures were directed by Winner. These were the western Chato’s Land (1972), The Mechanic (1972), The Stone Killer (1973) and Death Wish (1975). The Mechanic was such a big hit Stateside it did better in its second year of release than the first and Columbia redeemed itself by giving prison escape thriller Breakout (1975) the widest release – up to that point – of all time.
That America had little interest in developing Bronson as a breakout star could be judged by the distribution treatment of his pictures. As mentioned above, Farewell, Friend had to wait until 1973 for its U.S. debut and then renamed Honor among Thieves. Twinky was denied a cinema release in the U.S. and went straight to television in 1972. Violent City had to wait until 1973 for a distribution deal, Cold Sweat until 1974 and even Red Sun took nine months before it hit American shores. Until The Valachi Papers did the business, Bronson was not considered the kind of star who could open a picture in the U.S.
By then, of course, Bronson had reversed the normal box office rules. Usually, for films starring American actors, foreign revenues were the icing on the cake. For Bronson it was the other way round. Along with Clint Eastwood he was the first of the global superstars, whose name resonated around the world, and whose pictures made huge amounts of money regardless of American acceptance or interest. But had it been left to Hollywood, Bronson would never have made the grade.
The Man With Half A Name doesn’t have quite the same ring to it as The Man With No Name. Lee Marvin’s professional thief Walker (first name absent) is a close cousin of the spaghetti western’s amoral gunslinger. But where Leone is disinclined to fill in the emotional blanks in his anti-hero’s story, British director John Boorman, making his Hollywood debut, feels obliged to look for redemptive features in keeping with American tradition.
Along with several unnecessary arty elements, that gets in the way of a brilliant character portrait. The movie also suffers from critical assessment, not in the manner of bad reviews, but from an irrelevant and misleading insistence on discovering the film’s “true meaning.”
However, where Boorman gets it right, the movie is a cracker. The bursts of brutal explosive violence still shock, Walker a force as unstoppable as The Terminator, while representing the Mafia as a faceless corporation is a stunning concept. Walker refuses to recognize the dictum that there is no honor among thieves and expects repaid the money stolen from him by a Mafia henchman. In his mind payment will come either in cash or retribution. There is double-crossing aplenty, but Walker is ready for it.
Boorman’s palette is fascinating, the grey bleakness of early scenes giving way to yellow (even the pillar in a parking garage is painted yellow) and other colors. And he has learned from Hitchcock how to apply silence and use natural sound effects like footsteps.
But there are some changes to Richard Stark’s original novel that the movie can do without. The introduction of the abandoned Alcatraz, for a start, is an illogical nonsense, cinematically stylistic though it is. Walker, as shown in the original novel is far too clever to allow himself to be led to a place so open to ambush. Nor would he allow himself to be emotionally blackmailed into doing the job that caused the trouble; he would have walked away from someone as unstable as the double-crossing Mal Reese (John Vernon).
The ambiguous ending, where Walker appears to fade away, issues unresolved, also attracted odd critical theories when, having spent ninety minutes demonstrating the gangster’s destructive capacity, it seems more likely to me that the two Mafia gents left alone with him on Alcatraz would be in the greater peril.
That said, the rest of the picture has an inbuilt dynamic and Marvin’s laconic menacing performance is mesmeric. By comparison Major Reisman in The Dirty Dozen was garrulous. The original novel was called The Hunter and Walker ruthlessly stalks his prey even though they are some of the most dangerous men alive. Angie Dickinson is dropped in to provide some emotional core and a scene of him as a younger man courting his wife is along the same lines. Ignore the arthouse elements and run a mile from critical theories and you are in for one hell of a ride.
The Magnificent 60s 