Behind the Scenes: Becoming a Producer, Part One – The Walter Mirisch Story

You don’t just waltz into Hollywood and start churning out classics like Some Like it Hot (1959), The Magnificent Seven (1960), West Side Story (1961) and The Great Escape (1963). Usually, there’s a long apprenticeship, especially for a producer. Walter Mirisch spent nearly a decade at the B-picture coalface. And before that  a year as a gofer, working his way up in the business, but on one of the smallest rungs of all, at Monogram.

Born in 1921, the of a Polish immigrant tailor specializing in custom-made garments, one of whose customers was George Skouras, owner of a cinema chain, Walter, not surprisingly in the Hollywood Golden Age, started out an even lower rung, as an usher in the State Theater in Jersey City, owned by Skouras, an hour’s commute from his home in the Bronx, earning 25 cents an hour. He was quickly promoted to ticket checker.

His older brother Harold was a film booker, receiving an education in negotiation, and then as a cinema manager in Milwaukee flexed his entrepreneurial muscles by starting a concession company. After the family moved to Milwaukee, Walter attended the University of  Wisconsin and then Harvard Business School. Physically unfit for active duty during the war, he worked for Lockheed in Los Angeles on its aircraft program in an administrative capacity.

While Harold was a highflyer at RKO, acting as chief buyer and then managing its cinema chain, Walter entered at a lower level in 1946 as a general assistant to Steve Broidy, boss of Monogram, maker of B-pictures of the series variety – Charlie Chan, The Bowery Boys, Joe Palooka, shot within eight days and at budgets under $100,000.

After badgering Broidy for a bigger opportunity, he was granted permission to hunt for a property he could produce. For $500 he found a Ring Lardner short story about a boxer, but Broidy felt the main character was unsympathetic. Stanley Kramer did not and snapped it up to make Champion (1949). 

Walter’s first ventures were in film noir. Fall Guy (1947), based on a story by Cornell Woolrich,  made for $83,000, broke even. I Wouldn’t Be In Your Shoes (1948) followed, from a Woolrich novel but there was a drawback to being a producer. He was taken off the payroll and his $2,500 producer’s fee didn’t compensate for the loss of a $75 weekly salary. The answer was to invent his own series, ripping off the Tarzan pictures for Bomba the Jungle Boy (1949), starring Johnny Sheffield who had played Tarzan’s son and utilizing stock footage from Africa Speaks. Apart from his fee, Walter had a 50 per cent profit share.

For six years, these appeared at the rate of two a year, earning Walter a minimum of $5,000 and he soon branched out into other genres, sci fi like Flight to Mars (1951) and westerns such as Cavalry Scout (1951) and Fort Osage (1951), both starring B-movie stalwart Rod Cameron.

Monogram had decided to move upmarket with the introduction in 1951 of Allied Artists, its sales division run by Walter’s brother Harold, with Walter acting as an executive producer and other brother Marvin as treasurer, turning out solid B-picture-plus hits like Riot in Cell Block 11 (1954).

When the threat from television hit the B-picture market Allied went properly upscale, investing in William Wyler western Friendly Persuasion (1956) and Billy Wilder’s Love in the Afternoon (1957), both starring Gary Cooper. Their failure at the box office sent  Monogram back to basics.

But the Mirisches wanted more of the big time. The three brothers turned to United Artists and negotiated a  deal for that studio to finance four pictures a year, cover the brothers’ overhead and salaries and throw in a profit share. The Mirisch Company was born and their creative credit within the industry was so high – and the deals they offered, it has to be said,  so advantageous to their creative partners – that soon they were scooping up big names like Wilder (he made his next eight pictures for Mirisch), William Wyler, Gary Cooper, Tony Curtis, Doris Day, Audrey Hepburn and Lana Turner. One of the first pictures announced was a remake of King Kong (1933). Wilder planned My Sister and I with Hepburn. John Sturges was attached to 633 Squadron. Doris Day would star in Roar Like A Dove and there were two-picture deals with Alan Ladd and Audie Murphy.

Their first two efforts didn’t break the budget bank, Fort Massacre (1958) starring Joel McCrea, and Man of the West (1958) headlined by Cooper, but neither were they hits. Hoping to provide ongoing financial sustenance, Walter turned to television, turning Wichita (1955) into the series Wichita Town (1959), and further television contributions were mooted for UA Playhouse but that and Peter Loves Mary and The Iron Horseman failed.

Movies proved a better bet and Walter struck gold with the third picture in the Mirisch-UA deal, Some Like it Hot (1959), costing $2.5 million, an enormous financial and critical success and tied down a triumvirate of top talent in John Wayne, William Holden and John Ford for western The Horse Soldiers (1959), the actors pulling down $750,000 apiece.

Such salaries sent the nascent company on a collision course with traditional Hollywood. The majors “screamed” that independents were overpaying the talent, hefty profit shares accompanying the salaries.

On top of that in 1959 in the space of two weeks Mirisch spent a record $600,000 pre-publication on James Michener blockbuster Hawaii and tied up a deal to film Broadway hit West Side Story. Within two years of setting up, Walter Mirisch announced a $34.5 million production slate, earning the company the tag of “mini-major,” as part of a shift in attitude to a “go for broke” policy. By the start of the new decade it was by far the biggest independent the industry had ever seen, handling $50 million worth of product, including The Magnificent Seven and The Apartment (1960). Average budgets had risen from $1.5 million to $3.5 million.

To outsiders, assuming the Mirisch venture was Walter’s first, it might look as if Walter had knocked the ball out of the park in a very short space of time, but, in reality, by the time he produced Some Like it Hot, he had been responsible for thirty-three pictures. Not bad for a “beginner.”

Explained Walter Mirisch, “Producing films is a chancy business. To produce a really fine film requires the confluence of a large number of elements, all combined in the exactly correct proportions. It’s very difficult and that’s why it happens so infrequently. It takes great attention to detail, the right instincts, the right combinations of talents and the heavens deciding to smile down on the enterprise. Timing is often critical.”

What would have happened to Allied Artists, for example, had Wilder made Some Like it Hot there instead of Love in the Afternoon?

Added Walter, “Where is the country’s or the world’s interest at that time? What is the audience looking for? Asking them won’t help because they themselves will tell you they don’t know what they’re looking for. They don’t know what it is until they’ve seen it. All the elements must come together at exactly the right time. So to say one embarks with great certainty on such an endeavor is an exaggeration.”

After 33 films Mirisch hit a home run with Some Like It Hot and continued to do so throughout the 1960s chalking up further critical and commercials hits like The Pink Panther (1964), In the Heat of the Night (1967) and The Thomas Crown Affair (1968) and vacuuming up a stack of Oscars.

SOURCES: Walter Mirisch, I Thought We Were Making Movies, Not History (University of Wisconsin, 2008); “Mirisch Freres Features Outlet Via United Artists,” Variety, August 7, 1957, p16; “3 Mirisch Bros Set Up Indie Co for 12 UA Films,” Variety, September 11, 1957, p7; “RKO vs Mirisch Kong,Variety, September 11, 1957, p7; Advertisement, “United Artists Welcomes The Mirisch Company,” Variety, November, 13, 1957, p13; “Brynner, Mirisch Pledge UA TV Tie,” Variety, January 1, 1958, p23; “Mirisch Freres 6 By Year-End,” Variety, March 19, 1958, p3; “Majors Originated Outrageous Wages,” Variety, December 10, 1958, p4; “UA-Mirisch’s  $600,000 For Michener’s Hawaii,Variety, August 26, 1959, p5; “Mirisch West Side Story,” Variety, September 2, 1959, p4; “Mirisch Takes on ‘Major’ Mantle With 2-Yr $34,500,000 Production Slate,” Variety, October 21, 1959, 21; “Mirisch Sets $50,000,000 14-Pic Slate; Biggest for Single Indie,” Variety, August 17, 1960, p7.

Paris When It Sizzles (1964) ***

Screen charisma can only get you so far. The pairing of William Holden and Audrey Hepburn must have seemed certain to create a box office tsunami given they had worked together before on the hit Sabrina (1954) and were coming off hits, the former in The World of Suzie Wong (1960) and the latter having reinvented herself as a ditzy fashion icon in Breakfast at Tiffanys (1961). But clearly studio Paramount knew something about the outcome of this production that it was keeping to itself, otherwise how to explain that a movie completed in 1962 languished on the shelves for nearly 18 months.

By the time it appeared Hepburn was still a big box office noise after Hitchcockian thriller Charade (1963) but Holden’s flame was dying out following three successive flops, The Devil Never Sleeps, The Counterfeit Traitor and The Lion all released in 1962. Had the studio played an even longer waiting game and held off release until the end of 1964 when Hepburn was enjoying sensational success with My Fair Lady, audiences might have been more likely to be suckered in to this romantic comedy. Although whether they’d be any more appreciative is doubtful.

Problem is, the narrative hardly exists. And what remains is too clever by half. It might have appealed as an insight into how Hollywood works, but it lacks backbone and is more of a series of spoofs as we wait inevitably for the two stars to fall in love.

Alcoholic Richard Benson (William Holden) has writer’s block and having frittered away his time drinking, traveling and romancing, now has two days to deliver a screenplay for producer Meyerheim (Noel Coward) – who incidentally seems to spend his time in the sunshine drinking and surrounded by beautiful women. Benson hires typist Gabrielle (Audrey Hepburn) both to speed up the process and have someone to bounce ideas off.

Primarily a two-hander and virtually contained on a single set, his swanky apartment in Paris, it only ventures out to assist his imagination by playing out various concepts in which the pair act out various scenes in what turns into a relatively ham-fisted satire of the movie business. The only really interesting Hollywood expose is when Benson explains the tricks of the screenwriting trade, the various reversals (they were called “switches” in those days) and conflicts to keep the audience on their toes and prevent the potential lovers getting to the actual loving stage too quickly.

So we watch Gabrielle initially fending off his moves before becoming entranced and ridding herself of a carapace of dustiness before transforming into a flighty fun lass. But when the dialog often centers on arguments over the meanings of words there’s not a great deal for the audience to get its teeth into.

The concept, such as it is, allows Richard and Gabrielle to act out various scenarios, rattling through the genres – spies, musical, the jungle, horror, whodunit and western – while they manage to find a way to turn his title The Girl Who Stole the Eiffel Tower into a movie.

Even though the last thing this needs is further levity – any more froth and it would disintegrate – Tony Curtis (The Boston Strangler, 1968) has a recurrent role in a variety of cameos and you can spot an uncredited Marlene Dietrich (Judgement at Nuremberg, 1961) and Mel Ferrer (Brannigan, 1975). Perhaps the most unusual angle was that it was a remake of the French La Fete a Henriette (1952) directed by Julien Duvivier. Or that it was the first screen credit for Givenchy, who devised Hepburn’s clothes.

While both Holden and Hepburn are very easy on the eye, the actor often topless, and Hepburn  going through the fashions, it only works if you want to see screen chemistry at work and are not remotely interested in narrative or if you are so unaware – and of course genuinely interested – in the screenwriter’s craft that you are  find out how words on paper are translated into images on the screen. It might well be an audience’s first encounter with such gems as “Exterior:Day.”

Oddly, both Holden and Hepburn are good and it’s solidly directed by Richard Quine (The World of Suzie Wong) from a script by George Axelrod (Breakfast at Tiffany’s) adapting the previous film.

A harmless trifle, you might say, but just too bad that with the talents involved it doesn’t even rise to a soufflé.

Wait Until Dark (1967) ****

You wouldn’t have figured Audrey Hepburn – she of the model looks (Breakfast at Tiffany’s, 1961)  and upmarket twang and belonging to the highest echelons of the movie business – for a Scream Queen. But there were precedents – Doris Day had at times been screaming fit to burst in Midnight Lace (1960) and Lee Remick, though not in either’s marquee league, had been terrified to bits in Experiment in Terror / The Grip of Fear (1962). By this point in pictures, the screen was awash with Scream Queens, courtesy of lower-budgeted efforts from Hammer, AIP and Amicus, so asking a top star to exercise her lungs in similar fashion might have been career suicide.

As it was, which would have come as a surprise to her legion of fans, this turned out to be pretty much the star’s swansong. She wouldn’t make another movie in nearly a decade and only another three after that. But here she certainly hits a dramatic peak.

The story’s a bit muddled and initially requires unraveling. Drug mule Lisa (Samantha Jones) passes a doll packed with heroin to fellow passenger Sam (Efrem Zimbalist Jr.) on a plane. She had been planning to steal the dope and set up on her own with Mike (Richard Crenna) and former cop Carlino (Jack Weston). There’s a bit missing from the tale but you have to assume that somehow Lisa got talking to Sam and he gave her his address and that she has turned up at his apartment looking for the doll, which wasn’t there.

Mike and Carlino turn up and have no luck searching the apartment. They don’t look hard enough because if they’d looked in the closet they’d have found the corpse of Lisa, killed by her employer Roat (Alan Arkin) who arrives to confront the pair and then hire them to help him find the heroin and dispose of the body.

So with all that out of the way we come to the meat of the story. And it follows the same premise as Man in the Dark / Blind Corner (1964) –  though, luckily, so few people saw that it wouldn’t be at the forefront of the audience mind at the time – of not so much a blind person being terrorized in their home but being largely played for a fool. The audience knows more than the blind person does and much of the story is not their vulnerability but just how long it will take for them to twig what’s going on.

In the case of Susy (Audrey Hepburn), as with the composer in Man in the Dark, her ears are her radar. She is on the alert after hearing the same pair of squeaky shoes on different people and wondering why people are opening and closing her blinds so often. Mike and Carlino masquerade as good guys, cops investigating the murder of Lisa for which her husband Sam is a suspect. She helps them tear apart the apartment looking for the doll.

She trusts Mike implicitly, less so Carlino, and when she starts to put two and two together she has an ally, teenager Gloria (Julie Herrod) who lives upstairs – they communicate like jailbirds by banging on the pipes. Although her eyes are denied sight, they still express her emotions – trust, relief, gratitude, fear.

But there’s not just one game of cat-and-mouse. There’s three. You know damn well that Mike and Carlino plan to squeeze Roat out of the equation just as you know damn well that he is planning to play them for patsies, apt to take revenge when double-crossed.   

Gradually, her suspicions ramp up. She’s pretty smart working out the various clues. And then we hit two dramatic peaks. Firstly, when she discovers Mike is a bad guy. Secondly, when Roat kills Mike and turns on her, splashing petrol about the place, exploiting her terror of fire. She’s still got a couple of moves to turn the tables, at least temporarily but when absolute darkness does descend – she’s smashed all the lights out – and theoretically they are both in the same boat, and advantage her because of her keener hearing, it doesn’t quite work out the way she’s expected because he knows how to exploit sound.

I won’t tell you where the doll is hidden because that’s a very clever twist in itself, but apart from the few plotholes at the outset (how did Lisa manage to break into Susy’s apartment for a start and leave no trace, for example) once the narrative takes hold it exerts a very strong bite.

Audrey Hepburn is on top form. Alan Arkin (The Russians Are Coming, The Russians Are Coming, 1966) and Jack Weston (Mirage, 1965) are a bit too obvious for me, but the smoother Richard Crenna (Marooned, 1969) is excellent.

Directed with both an eye to character and tension by Terence Young (Dr No, 1962) and adapted by Robert and Jane-Howard Carrington (Kaleidoscope, 1966) from the Broadway play by Frederick Knott (Dial M for Murder, 1954).

Top notch.

Breakfast at Tiffany’s (1961) ****

Reassessment sixty years on – and on the big screen, too – presents a darker picture bursting to get out of the confines of Hollywood gloss. Holly Golightly (Audrey Hepburn) is one of the most iconic characters ever to hit the screen. Her little black dress, hats, English drawl and elongated cigarette often get in the way of accepting the character within, the former hillbilly wild child who refuses to be owned or caged, her demand for independence constrained by her desire to marry into wealth for the supposed freedom that will bring, demands which clearly place a strain on her mental health.

Although only hinted at then, and more obvious now, she is willing to sell her body in a bid to save her soul. Paul Varjak (George Peppard), a gigolo, being kept, in some style I should add, with a walk-in wardrobe full of suits, by the nameless wealthy married woman Emily (Patricia Neal), is her male equivalent, a published writer whose promise does not pay the bills. The constructs both have created to hide from the realities of life are soon exposed.

There is much to adore here, not least Golightly’s ravishing outfits, her kookiness and endearing haplessness faced with an ordinary chore such as cooking, and a central section, where the couple try to buy something at Tiffanys on a budget of $10, introduce Holly to New York public library and boost items from a dime store, which fits neatly into the rom-com tradition.

Golightly’s income, which she can scarcely manage given her extravagant fashion expense, depends on a weekly $100 for delivering coded messages to gangster Sally in Sing Sing prison, and taking $50 for powder room expenses from every male who takes her out to dinner, not to mention the various sundries for which her wide range of companions will foot the bill.

Her sophisticated veneer fails to convince those whom she most needs to convince. Agent O.J. Berman (Martin Balsam) recognizes her as a phoney while potential marriage targets like Rusty Trawler (Stanley Adams) and Jose (Jose da Silva Pereira) either look elsewhere or see danger in association.

The appearance of her former husband Doc (Buddy Ebsen) casts light on a grim past, married at fourteen, expected to look after an existing family and her brother, and underscores the legend of her transformation. But the “mean reds” from which she suffers seem like ongoing depression, as life stubbornly refuses to conform to her dreams. Her inability to adopt to normality is dressed up as an early form of feminism, independence at its core, at a time when the vast bulk of women were dependent on men for financial and emotional security. Her strategy to gain such independence is of course dependent on duping independent unsuitable men into funding her lifestyle.  

Of course, you could not get away with a film that concentrated on the coarser elements of her existence and few moviegoers would queue up for such a cinematic experience so it is a tribute to the skill of director Blake Edwards (Operation Petticoat, 1959), at that time primarily known for comedy, to find a way into the Truman Capote bestseller, adapted for the screen by George Axelrod (The Seven Year Itch, 1955),  that does not compromise the material just to impose a Hollywood gloss. In other hands, the darker aspects of her relationships might have been completely extinguished in the pursuit of a fabulous character who wears fabulous clothes.

Audrey Hepburn (Two for the Road, 1967) is sensational in the role, truly captivating, endearing and fragile in equal measure, an extrovert suffering from self-doubt, but with manipulation a specialty, her inspired quirks lighting up the screen as much as the Givenchy little black dress. It’s her pivotal role of the decade, her characters thereafter splitting into the two sides of her Golightly persona, kooks with a bent for fashion, or conflicted women dealing with inner turmoil.

It’s a shame to say that, in making his movie debut, George Peppard probably pulled off his best performance, before he succumbed to the surliness that often appeared core to his acting. And there were some fine cameos. Buddy Ebsen revived his career and went on to become a television icon in The Beverley Hillbillies. The same held true for Patricia Neal in her first film in four years, paving the way for an Oscar-winning turn in Hud (1963). Martin Balsam (Psycho, 1960) produced another memorable character while John McGiver (Midnight Cowboy, 1969) possibly stole the supporting cast show with his turn as the Tiffany’s salesman.

On the downside, however, was the racist slant. Never mind that Mickey Rooney was a terrible choice to play a Japanese neighbor, his performance was an insult to the Japanese, the worst kind of stereotype.

The other plus of course was the theme song, “Moon River,” by Henry Mancini and Johnny mercer, which has become a classic, and in the film representing the wistful yearning elements of her character.

Two for the Road (1967) ***

This film had everything. The cast was pure A-list: Oscar winner Audrey Hepburn (Breakfast at Tiffany’s, 1961) and Oscar nominee Albert Finney (Tom Jones, 1963). The direction was in the capable hands of Stanley Donen (Arabesque, 1966), working with Hepburn again after the huge success of thriller Charade (1963). The witty sophisticated script about the marriage between ambitious architect Mark Wallace (Albert Finney) and teacher wife Joanna (Audrey Hepburn) unravelling over a period of a dozen years had been written by Frederic Raphael, who had won the Oscar for his previous picture, Darling (1965). Composer Henry Mancini was not only responsible for Breakfast at Tiffany’s – for which he collected a brace of Oscars – but also Charade and Arabesque. And the setting was France at its most fabulous.

So what went wrong? You could start with the flashbacks. The movie zips in and out of about half a dozen different time periods and it’s hard to keep up. We go from the meet-cute to a road trip on their own and another with some irritating American friends to Finney being unfaithful on his own and then Hepburn caught out in a clandestine relationship and finally the couple making a stab at resolving their relationship. I may have got mixed up with what happened when, it was that kind of picture.

A linear narrative might have helped, but not much, because their relationship jars from the start. Mark is such a boor you wonder what the attraction is. His idea of turning on the charm is a Humphrey Bogart imitation. There are some decent lines and some awful ones, but the dialog too often comes across as epigrammatic instead of the words just flowing. It might have worked as a drama delineating the breakdown of a marriage and it might have worked as a comedy treating marriage as an absurdity but the comedy-drama mix fails to gel.

It’s certainly odd to see a sophisticated writer relying for laughs on runaway cars that catch fire and burn out a building or the annoying whiny daughter of American couple Howard (William Daniels) and Cathy (Eleanor Bron) and a running joke about Mark always losing his passport.

And that’s shame because it starts out on the right foot. The meet-cute is well-done and for a while it looks as though Joanna’s friend Jackie (Jacqueline Bisset) will hook Mark until chicken pox intervenes. But the non-linear flashbacks ensure that beyond Mark overworking we are never sure what causes the marriage breakdown. The result is almost a highlights or lowlights reel. And the section involving Howard and Cathy is overlong. I kept on waiting for the film to settle down but it never did, just whizzed backwards or forwards as if another glimpse of their life would do the trick, and somehow make the whole coalesce. And compared to the full-throttle marital collapse of Who’s Afraid of Virginia Woolf (1966) this was lightweight stuff, skirting round too many fundamental issues.

It’s worth remembering that in movie terms Finney was inexperienced, just three starring roles and two cameos to his name, so the emotional burden falls to Hepburn. Finney is dour throughout while Hepburn captures far more of the changes their life involves. Where he seems at times only too happy to be shot of his wife, she feels more deeply the loss of what they once had as the lightness she displays early on gives way to brooding.

Hepburn as fashion icon gets in the way of the picture and while some of the outfits she wears, not to mention the sunglasses, would not have been carried off by anyone else they are almost a sideshow and add little to the thrust of the film.

If you pay attention you can catch a glimpse, not just of Jacqueline Bissett (The Sweet Ride, 1968) but Romanian star Nadia Gray (The Naked Runner, 1967), Judy Cornwell (The Wild Racers, 1968) in her debut and Olga Georges-Picot (Farewell, Friend, 1968). In more substantial parts are William Daniels (The Graduate, 1968), English comedienne Eleanor Bron (Help!, 1965) woefully miscast as an American, and Claude Dauphin (Grand Prix, 1966).

Hepburn’s million-dollar fee helped put the picture’s budget over $5 million, but it only brought in $3 million in U.S. rentals, although the Hepburn name may have nudged it towards the break-even point worldwide.

An oddity that doesn’t add up.

Stanley Kubrick’s “Napoleon”: The Greatest Movie Never Made

At the height of his power after the tremendous critical and commercial success of 2001: A Space Odyssey (1968) you wouldn’t have wagered on Stanley Kubrick being outfoxed by Italian uber-producer Dino De Laurentiis. But the latter’s Waterloo (1970) was the prime reason why MGM shuttered Kubrick’s ambitious project. It’s not the reason it was never eventually made – money was.

At one point, it looked as if the movie would shift over to Columbia, which had funded the director’s previous hit, Dr Strangelove (1964), and thence to United Artists – production scheduled to start in September 1970 – before ending up in the lap of Warner Brothers, which would prove Kubrick’s home for the next few decades.

One of the reasons WB was so keen was that it had greenlit a movie by British director Bryan Forbes called Napoleon and Josephine. This was to follow The Madwoman of Chaillot (1970), a project he had taken over at the last minute after John Huston bailed. But it never went ahead because Forbes instead took over as head of production at British studio EMI. To have considered the project in the first place, despite facing competition from Waterloo, would have meant WB viewed the idea as a financailly sound.

The bigger problem, commercially, was that two events coalesced. By the end of the 1960s, the 70mm roadshow was on its last legs. It still continued in haphazard fashion into the early 1970s, but scarcely with the vigor and elan that had produced such different movies as Lawrence of Arabia (1962), It’s A Mad, Mad, Mad, Mad World (1963), Doctor Zhivago (1965) and The Sound of Music (1965) that set fire to the global box office.

As important, studios hit a financial wall at the end of the 1960s as over-investment in all sorts of unlikely roadshow vehicles, often musicals, came back to bite Hollywood. And with Easy Rider (1969) cleaning up, the message to Hollywood was mean and lean.

So a project that could top out at $30 million – even with Jack Nicholson, Audrey Hepburn and David Hemmings involved – and inevitably run over budget, take well over a year to complete and appear when who knew how the movie landscape would have changed, and working with the only director from whom no studio executive in their right mind would dare seize control, this version of Napoleon was put on the back burner, resurrected every time Kubrick had a hit.

As well as the massive book, there were coveted extras, accessed via this card fixed to the inside front cover of the Taschen publication.

When MGM pulled out it was deemed “one too many…ultra-high budget commitments for the studio,” one of the hardest hit by financial turmoil. Columbia, it transpired, had only toyed with the idea. Warner Brothers built up the notion of coming to Kubrick’s rescue with Variety headlines such as  “Costume Epic Due Anew? WB Hunch,” that appeared in Variety in 1972. It was the kind of movie that you almost expected an operation looking to grab Hollywood attention, say new ventures like Cannon or Orion, to pick up.

While Waterloo (1970) was seen as the main obstacle, coupled with the fact that one of the reasons Abel Gance’s Napoleon had stiffed way back in the silent era was American audience indifference to the French Emperor, it has to be said Hollywood would have noticed that Kubrick faced more competition than just De Laurentiis. Wider awareness of subject matter might have come from an unusual source, since Barbra Streisand was contemplating starring in a new Broadway musical about Napoleon and Josephine,

That there was continued interest in Napoleon was proved with the release of Fielder Cook’s Eagle in a Cage (1972), starring Kenneth Haigh (The Deadly Affair, 1965) and Billie Whitelaw (Leo the Last, 1970) and British acting royalty like John Gielgud (Khartoum, 1966) and Ralph Richardson (The 300 Spartans, 1962). This was limited to Napoleon’s exile, and was funded by a newcomer, Group W, its biggest-ever production gamble, albeit with a budget of only $1.25 million. The Brits proved pretty keen on the subject matter, a television mini-series Napoleon and Love (1974) up next starring Ian Holm (Chariots of Fire, 1981).

Interest never dwindled. There was a French musical in 1985 and a French mini-series at the turn of this century with an all-star cast including Christian Clavier (Asterix and Obelisk: Mission Cleopatra, 2002), Gerard Depardieu (Green Card, 1990) Anouk Aimee (A Man and a Woman, 1966) and Isabella Rossellini (Blue Velvet, 1986).

The larger obstacle had always been the budget which the new Ridley Scott picture has overcome thanks to the deep pockets of Apple.

Just how far the ever-obsessive Kubrick got with his project can be seen from the gigantic tome –  Stanley Kubrick’s Napoleon: The Greatest Movie Never Made – running to 1100 pages, published by Taschen and now a collector’s item, copies changing hands for up to $2,000, containing not just the entire script, but all the details he had already filled in of costumes, locations, budget, and even his own thinking, as revealed in a series of interviews with collaborators. The book is crammed full of photographs and it’s a good a testament to a film that never was as you’re likely to find. I have a copy and can attest to that.

Surprisingly, there’s a happy ending. Apparently, Steven Spielberg is taking up the Kubrick mantle. HBO, not shy of spending gazillions as proven by Game of Thrones, has enlisted the director to make an eight-part mini-series based on the Kubrick screenplay. And although officially in retirement, Jack Nicholson is the first big name signed up.

Old legends never die.

SOURCES: Alison Castle, Stanley Kubrick’s Napoleon (Taschen, 2009) ; “Kubrick To Make Napoleon for MGM Next Year, Box Office, July 22, 1968, pE7; “Kubrick’s Napoleon not for MGM May Go Via Columbia,” Variety, January 1, 1969, p5; “Forbes Has Full Reign on Napoleon and Josephine,” Box Office, January 6, 1969, pW3; “Kubrick’s Napoleon to UA,” Variety, January 15, 1969, p21; “Newley-Steisand for Broadway Tuner on Nappy-Josie,” Variety, July 2, 1969, p1; “Group W Biggest Theatrical Feature,” Variety, September 10, 1969, p7; “Gaffney as Kubrick Assisant on Napoleon,” Variety, October 19, 1969, p25; “Costume Epics Due Anew? WB Hunch,” Variety, January 12, 1972, p6; Advert, Napoleon musical,” Variety March 13, 1985, p120; Peter White, “Steven Spielberg Says Stanley Kubrick’s Napoleon 7-Part,” Deadline, Feb 21, 2023.

Behind the Scenes: “Bonjour Tristesse” (1958) – Part Two

Audrey Hepburn and Cary Grant (later a famous duo in Charade, 1963) were the first names associated with Bonjour Tristesse. The former was mooted soon after the movie rights were sold to French producer Ray Ventura. She remained in the frame after Otto Preminger took over in 1955, when the project was intended for MGM rather than Columbia, at which point Grant was being targeted.

But, unfortunately, this was not being proposed as a dream team. Vittorio De Sica was being lined up to play the father in the Hepburn version that was to be directed by Jean Negulesco.

(You can see why uncovering this information prompted me to have a second shot at a “Behind the Scenes” for this picture. When I did the original article, I didn’t have access to my usual online sources. But after a query from a reader over the success/failure of the movie, and with internet access restored, I began to check out its box office and, in so doing, found a treasure trove of new data.)   

Even after Preminger dumped Hepburn – and Maggie MacNamara, star of The Moon Is Blue (1953) for that matter – as being too old, at this point Preminger was not looking in the direction of Jean Seberg either. Instead, he was going down a more traditional route to find an actress to play disturbed teenager Cecile. He embarked on a publicity-driven new star hunt. After in 1956 holding a “talent search for femme lead” in France, the director selected 17-year-old Gisele Franchomme for the role.

But she never made the grade either and was quickly jettisoned for Francoise Arnoul (French Cancan, 1955), aged 25 at the time, with another Frenchwoman, Michele Morgan (Lost Command, 1966), as the older woman who snares Cecile’s father, still to be played by Grant.

It’s hard to visualize now just what a hot number the source material was. The novel by Francoise Sagan had been a massive U.S. bestseller. By September 1955 it was in its ninth hardback printing, shifting 110,000 copies, and in 1956 became Dell’s top-selling paperback of the year. The movie rights had originally sold for just $3,000 to Ventura before Preminger ponied up $100,000 (or $150,000 depending on who you believe and in either case still the highest price ever paid for a French novel) and set the movie up at MGM.

So that studio was determined to strike while the novel was hot, taking advantage of the sensational sales figures achieved by Dell. Preminger had different plans. He had a double whammy in mind, planning to pre-empt the movie with a play written by S.N. Berhman (on loan-out from MGM who took first stab at the screenplay) initially scheduled to hit Broadway more than a year before the film appeared.

Preminger had worked the play-into-movie magic before, directing The Moon Is Blue on Broadway in 1951 two years prior to his controversial movie version. In the end Preminger concluded there was “insufficient time” to put a play into production before he was due to begin shooting.

Although it had originally gone along with the idea of the play to the extent of funding the stage production, MGM grew increasingly anxious about the delay in moving onto the picture-making part of the deal. Originally, it was planned as Preminger’s follow-up to The Man with the Golden Arm (1955) which would have seen it released either in later 1956 or early 1957.

The notion of turning the book into a play first probably caused the parting of the ways between MGM and Preminger, the studio unable to pin him down to a start date that would take advantage of phenomenal public interest. He was a hard guy to pin down, already commissioning Alec Coppel to write the screenplay of The Wheel, his proposed biopic of Gandhi, and he also had an ongoing deal with United Artists. So when MGM pulled out, the director turned to Columbia, planning Bonjour Tristesse as the first film in a multi-picture non-exclusive deal.

You could see why MGM were so anxious to get going. The studio was leading the way in a new trend, “the newest film cycle is controversy,” trumpeted Variety in a front-page splash in 1956, tagging Bonjour Tristesse “an unpleasant tale.”

But there was a better reason to act fast rather than just to be seen as with-it. Not only was the paperback market booming, its fastest-growing sector was the movie tie-in. While the 4,500 titles appearing annually accounted for sales of around 200 million copies, publishers also printed movie tie-ins for another 200 titles. 

Movie tie-ins had turned into a publishing phenomenon. Sales of Dell movie tie-in  paperbacks rocketed year on year, so much so that the rise in 1959 was 23 per cent over the previous year. Ironically, Preminger’s Anatomy of a Murder (1959) has been the publisher’s top title for that year. Peyton Place had taken the top spot in both 1957 and 1958 – 4.2 million copies in print – with Bonjour Tristesse its top seller in 1956.

Typically, a movie tie-in was, in effect, a follow-up to the initial paperback. Often the tie-in print run was much higher than the initial printing. The tie-in edition for Bridge on the River Kwai, for example, topped 750,000 copies, for Sayonara it was 900,000. Don’t Go Near the Water sold one million in a month. The average movie tie-in print run for Bantam was 200,000-350,000 copies; for Dell 250,000-300,000; for Signet 300,000; Popular Library 250,000-300,000; and Pocket 225,000-375,000.

Paperbacks accessed a new market. Apart from traditional bookshops, they were available in drugstores, newsstands, supermarkets, impulse buys when the reader was purchasing something else. But they provided for studios a powerful marketing tool. Dell advertised that its paperback “bestsellers were movie pre-sellers” and for good reason. Front covers adorned with stills from a forthcoming movie offered studios fresh promotional opportunity. When a big picture was due you could hardly walk down a street without your attention being called to a tie-in.

Paperback sales were also viewed as a providing a strong indication of box office potential. Based on its sales, it was predicted that Bonjour Tristesse would do as well as Old Yeller and Don’t Go Near the Water, which turned into, respectively, the 10th and 14th biggest films of the year. Columbia sales chief Rube Jackter was so confident of success for Bonjour Tristesse that he departed from convention, taking a groundbreaking approach, personally undertaking a nationwide tour to sell the project to his local sales teams. Perhaps he didn’t want to be beaten to the punch by A Certain Smile (1958), Sagan’s sophomore novel, rights selling for $150,000 and eight per cent of the gross.

Newcomer Jean Seberg was in the vanguard of a new talent hunt. Undaunted by his experience with Seberg in Saint Joan and the critical pummelling she had personally taken, Preminger defended his protégé. “I think she has talent. If I’m wrong, I’ll pay for it. I don’t say I’m infallible, but neither are the critics.”

Preminger backed new talent, taking a chance on Maggie MacNamara in The Moon Is Blue, Lee Remick in Anatomy of a Murder and, later, Tom Tryon in The Cardinal (1963) and Carol Lynley in Bunny Lake Is Missing (1965). In the late 1950s, Twentieth Century Fox was particularly active in developing younger – and cheaper – stars. But other studios such as Universal and Paramount (who had picked up Audrey Hepburn in a talent hunt in the earlier part of the decade) were also keen.

Lynley and Remick were among those being tipped for the top in 1959 in addition to Rod Taylor (Dark of the Sun, 1968), Jill St John (Tony Rome, 1967), Stuart Whitman (Rio Conchos, 1964), Troy Donohue (Rome Adventure, 1962), Bradford Dillman (The Bridge at Remagen, 1969), Sandra Dee (A Man Could Get Killed, 1966), John Gavin (Psycho, 1960) and Cliff Robertson (Masquerade, 1965).

Preminger’s cinematographer George Perinal (who had taken over Saint Joan, 1957, at short notice) hankered after using Technirama for the picture until the director pointed out “the difficulties of using such a large camera in the tiny interiors of the locations.” These included an art gallery in Montparnasse round the corner from Notre Dame where Preminger negotiated a one-day rental (and the purchase of a Picasso) from the Japanese owner. Following Saint Joan, Perinal was so taken with the experience of working with Preminger that he had turned down several other offers in order to keep himself free for a possible shot at Bonjour Tristesse.  

“A large part of my job,” noted Perinal, “ is keeping out of the way once I had lit the set as Preminger wanted,” leaving the physical shooting to the cameraman. He had “great admiration for Preminger’s methods” since “unlike most directors he doesn’t protect himself by having one or two extra cameras covering the scene from different angle. He knows the angle he is after,  and he gets it.” If the rushes proved the scene didn’t go as planned, he simply shot it all over again.

The scene in Maxim’s was filmed for a day and a night, extras being rehearsed in the morning. Most of the takes concentrated on chanteuse Juliette Greco. Francoise Sagan was tapped to write the lyrics for the movie’s theme song, but that didn;t work out instead it’s credited to Jacques Datin.

It’s worth remembering the ease with which top stars travelled. Deborah Kerr had booked passage on the Queen Mary sailing from New York to Cherbourg in the north of France for herself and two children, Melanie and Francesca, and after docking took a leisurely drive down to St Tropez.

As well as paperbacks offering marketing opportunities, the theme song to Bonjour Tristesse was also a promotional tool, Gogi Grant released it as a single, Les Baxter as an instrumental and Janet Blair sang it on British television top show Sunday Night at the London Palladium while the soundtrack album was a premier release for RCA Victor, which backed it up with an advertising campaign.

Released in February 1958 in the U.S., Bonjour Tristesse was one of 35 pictures distributed by Columbia over a six-month period. Thanks to the book sales and the cast, expectations were high. David Niven was riding a commercial (blockbuster Around the World in 80 Days, 1956, still in cinemas) and critical wave (Separate Tables, 1958, would earn him an Oscar). Deborah Kerr remained one of the industry’s most sought-after stars, her commercial and critical standing (three Oscar nominations 1956-1958 in a row) far higher than Niven’s. She had hit box office heights in The King and I (1956) and played opposite such top male stars as William Holden (The Proud and the Profane, 1956), Cary Grant (An Affair to Remember, 1957) and Robert Mitchum (Heaven Knows Mister Allison, 1957).

Robert Coyne of exhibitor alliance Compo rated it potentially one of the year’s “big pictures” along with The Young Lions and Peyton Place. But while enjoying some reasonable results in prestigious first run theaters in hi-hat locations, Bonjour Tristesse quickly fizzled out.

Although a dud in the United States – in terms of rentals it didn’t even clear $1 million – it enjoyed greater success elsewhere, ranking fifth in Japan, 20th in the annual Italian box office race, and in the Top 50 in France, “bang-up business” in journalistic parlance. But it was banned in Ireland. However, suggestions it was a box office smash elsewhere had to be taken with a pinch of salt. It only earned $195,000 in rentals in Japan. So, it is doubtful if it ever reached profitability on initial release.

There was some respite in the critical pummeling of Seberg. Hollywood Reporter, in a favorable review, tabbed her a “delicious little eyeful” noting her style was better suited to this than Saint Joan. And despite her experience of working with the director, the actress, one year later, was reported as “hoping Otto Preminger will come through with a commitment to her” not realising he was on the stage of ducking out of her contract, explaining that there wasn’t  a suitable role for her in his next three planned pictures. So that contract, too, went the way of Columbia who tested her for a supporting role in  The Beach Boys, a starring vehicle for Kim Novak to be helmed by Charles Vidor.

There was some reassessment of the title post-release. When Columbia sold a batch of 60 movies to television in 1964, Bonjour Tristesse was hailed in the trade advertising campaign as the main attraction, photos of the three stars adorning a full-page advert in Variety. It was reissued in Tokyo in 1981. It was featured in a 15-picture Columbia retrospective at the Museum of Modern Art in New York in 1985.

SOURCES: “Europe,” Hollywood Reporter, August 18, 1954, p7; “Otto Preminger Acquires Bonjour Tristesse  Novel,” Hollywood Reporter, April 27, 1955, p2; “Tristesse Legit Version Being Financed by MGM,” Hollywood Reporter, May 31, 1955, p1; “Preminger Gets Behrman To Script Play and Film,” Hollywood Reporter, August 5, 1955, p3; Mike Connolly, “Rambling Reporter,” Hollywood Reporter, August 24, 1955, p2; “M-G Bankrolls Tristesse Legiter,” Variety, September 7, 1955, p3; “Literati,” Variety, September 7, 1955, p69; “Preminger Sets Coppel To Script Wheel,” Hollywood Reporter, January 12, 1956, p3; Stuart Schulberg, “Europe’s Unpampered Stars,” Variety, February 15, 1956, p7; “Chatter,” Variety, February 15, 1956, p74; “Paris,” Hollywood Reporter, May 22, 1956, p20; Mike Connolly, “Rambling Reporter,” Hollywood Reporter, June 8, 1956, p2;  “Chatter,” Variety, June 13, 1956, p78; “Looky – We’re Controversial,” Variety, June 26, 1956, p5; “Bonjour Tristesse,” Variety, July 25, 1956, p4; “Chatter,” Variety, August 22, 1956, p62; ”Niven and Kerr  Will Star in Tristesse,” Hollywood Reporter, February 21, 1957, p2; “Broadway Ballyhoo,” Hollywood Reporter, April 19, 1957, p10; “Insufficient Time for Tristesse Stage Version,” Variety, March 28, 1956, p2; “Cameraman on the Sidelines,” American Cinematographer, August 1957, p510; “The Note-Book,” Hollywood Reporter, August 5, 1957, p7; “Broadway Ballyhoo,” Hollywood Reporter, August 13, 1957, p4; “Broadway Ballyhoo,” Hollywood Reporter, August 20, 1957, p4; “Preminger,” Variety, October 16, 1957, p75; “Jackter Hits Sticks for Bonjour Release,” Variety, December 18, 1957, p3; “Foreign TV Follow-Up,” Variety, December 18, 1957, p38; Advert, “Dell Book Best-Sellers Are Movie Pre-Sellers,” Hollywood Reporter, January 8, 1958, p5; Review, Hollywood Reporter, January 15, 1958, p3; Advert, Variety, January 22, 1958, p56; RCA Victor advert, Variety, January 29, 1958, p56; Advert, Billboard, January 27, 1958, p49; “Columbia Feeds 35 by August,” Variety, February 5, 1958, p18; “A Film ‘Still’ Big Sell on Paperback,” Variety, March 5, 1958, p7; “Irish Want New Film Censoring,” Variety, June 11, 1958, p11; “Broadway Ballyhoo,” Hollywood Reporter, July 1, 1958, p4; “Sindlinger: And Rebuffed,” Variety, July 2, 1958, p5; “Paris First Runs,” Variety, July 16, 1958, p12; “New York Sound Track,” Variety, July 30, 1958, p21; “Columbia To Test Seberg for Beach Boys Role,“ Hollywood Reporter, August 15, 1958, p1; “Yank Films Still Dominate Italy,” Variety, December 3, 1958, p12; “Top Grossers* of 1958,” Variety, Jan 7, 1959, p48; “Kwai Tops in Japan,” Variety, March 18, 1959, p24; “Nine U.S. Pix,” Variety,  May 13, 1959, p12;  “Hollywood Takes To Tyros,” Variety, September 2, 1959, p3; “Paperback-Film Zowie Tandem,” Variety, February 3, 1960, p5; Advert, Variety, September 9, 1964, p39; “Bull Takes Charge,” Variety, May 25, 1981, p32; “MoMa Columbia Retro Set,” Variety, January 30, 1985, p4.

* NOTE: Just to confuse things, Variety headlined its annual rentals report as “Top Grossers of 1958” but in the small print clarified that these figures related to “domestic market rentals accruing to distributors (i.e. studios) a distinguished from total theater gross.”

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Charade (1963) *****

Arguably the slickest thriller ever made. Two stars at the top of their game, three rising stars giving notice of their talent, more twists than you could shake a Hitchcock at, the chance to frighten the life out of the most fashionable actress of her generation, and standout scene after standout scene.

Three characters are presented upfront as bad guys, but whole enterprise is so laden with suspicion you are not all surprised when the finger points at Peter (Cary Grant) and Reggie (Audrey Hepburn), not least because Peter keeps changing his name, but also because audiences with lingering memories of film noir could easily imagine Reggie as a femme fatale especially when she comes on to a man whose got three decades on her.

Basic story: Reggie returns from a ski holiday where she met divorced Peter to find her husband dead and Parisian apartment empty. She is menaced by three men – Tex (James Coburn), Herman (George Kennedy) and Leopold (Ned Glass) – convinced she knows the whereabouts of $250,000 they lay claim to. Bartholomew (Walter Matthau) of the C.I.A. also stakes a claim. Tex has a nasty habit of throwing lighted matches at her, Herman threatening her with his steel hand. And there are doubts about Peter, initially perceived as a savior.

It is a film of such constant twists, you never know quite where you are, and forced to follow the lead of a befuddled and confused Reggie you question everything, so it’s an unsettling watch. Given the permutations, you could easily come up with a number of different endings.

And although this is virtually thrill-a-minute stuff it has the most endearing light romance, full of beautifully-scripted sparkling cross-purpose banter, and managing to work in marvellous scraps of Parisian atmosphere, some tourist-hinged (a market, boat ride on the Seine), others (a subway chase) less exhilarating. At times, Reggie turns spy and comes up with clever ruses to evade pursuit.

You can have this amount of conflict – baffling clues, perplexed French Inspector Grandpierre (Jacques Marin) kidnap, rooftop fight – without corpses soon mounting up. Alleviating the tension are a myriad of little jokes: a small boy with a water pistol, time out in a night club to play the rather frisky orange game, Peter showering with his clothes on. The romance might have helped except every time Reggie trusts Peter he gives her good reason to distrust him. And, of course, she could as easily have squirreled the money away herself.

The whole ensemble is delivered with such style and attention to detail (a bored man at a funeral clips his nails, cigarettes are expensive in France, voices echo when a boat passes under a bridge, phone booths are both refuges and traps) that it’s as if every single second was storyboarded to achieve the greatest effect.

It’s not just the entrance of the bad guys, door slamming in an empty church, that signals a director alert to every nuance, but the fact they all proceed, in different ways, to check Reggie’s husband is actually dead. A man has drowned in his bed. “I sprained my pride,” explains Peter after coming off worse in a fight. Apart from the core tale of suspicion, betrayals, theft and murder, everything else in the thriller genre is completely revitalized, in dialog and visuals this is nothing you have ever seen before.

The principals invest it with a rare freshness. Cary Grant (Walk, Don’t Walk, 1966) and Audrey Hepburn (Two for the Road, 1967) are such natural screen partners you wonder why (expense apart) the exercise was never repeated. And in typical John Wayne fashion, to minimise the May-December romance element, it’s Hepburn who makes all the running in that department, and you get the impression that she had been married to an older man anyway. Grant’s character is surprisingly adept at the old fisticuffs while Hepburn is more feisty than helpless, and devious, too, not above using the old screaming routine as a device to bring Grant running for romantic reasons.

James Coburn has his best role since The Magnificent Seven (1960), Walter Matthau (Lonely Are the Brave, 1962), at this point not considered comedian material, brings very human touches to his role, and George Kennedy (Mirage, 1965) presents a memorable villain.

And that’s not forgetting an absolutely outstanding score by Henry Mancini (Hatari!, 1962), jaunty one minute, romantic the next, and for the most thrilling sequences creating the type of effect David Shire achieved in All the President’s Men (1976) of steadily mounting tension rather than instruments shrieking terror. And the Saul Bass-style title credits were actually conceived by Maurice Binder of James Bond fame.

Outside of his musicals, this is the peak of Stanley Donen’s (Two for the Road) career. The gripping screenplay was the work of Peter Stone (Mirage), based on a story by Marc Boehm (Help!, 1965).

One of the few twist-heavy thrillers that rises effortlessly above the material.

Female Earnings – The Inconvenient Truth

Last week’s headline-grabbing articles about how few women featured in the rankings of top-earning movie stars, suggesting this was an age-old problem, overlooked one inconvenient truth. A century ago, actresses were the biggest earners in Hollywood.

In fact from Hollywood’s inception around 1910 and for the next sixty years actresses from Mary Pickford in the 1910s to Elizabeth Taylor either out-earned or equalled the male pay packets. I know. I wrote a book about it – When Women Ruled Hollywood (Baroliant, 2019). It was subtitled – “How Actresses Took on the Hollywood Hierarchy – and Won.”

The simple fact of the matter is that a woman – Florence Lawrence – in 1910 became the first Hollywood star, on the princely (or should I say princessly) salary of $50 a week, at a time when 77% of the female workforce survived on less than $7 a week. She was the equal highest-paid earner of the day.

Taylor earned $3 million for Cleopatra.

When movies began, movie stars were not as highly paid as those who worked on stage. But, again, women were by far the highest paid earners. The number one star in vaudeville – the U.S. version of music hall – was Gertrude Hoffman on, wait for it, $3,000 a week (about $90,000 equivalent now).  In 1911 the number one spot was shared – by two women. Sarah Bernhardt and Gaby Deslys now took home $4,000 a week. The following year Bernhardt was top dog again, on $9,000 a week and the next year again as the highest earner she pulled in $22,000 a week.

Movie stars of neither gender were earning that much but everyone knew what vaudeville stars earned so there was no shortage of precedent for actresses in the burgeoning movie business to ask for more. They employed a simple technique. They held studios to ransom. Give me more money or I jump ship.

In 1915, Mary Pickford broke all records for movie star earnings by taking in more than $150,000 a year. This was far more than male sensation Charlie Chaplin and even as his salary leapt upwards so did hers. In 1918 she picked up $1.8 million a year.

Despite the advent of top males in the 1920s of the calibre of Valentino, Lon Chaney, Tom Mix, Harold Lloyd and John Gilbert, women topped the earning chart once again. Gloria Swanson would have easily been the top-ranked earner had she accepted an offer of $18,000 a week but turned it down preferring to retain her independence. In her absence Corinne Griffiths came out of top with a $13,000 a week salary at First National.

Hepburn was on a cool $1 million per picture.

In the early 1930s Greta Garbo topped the heap with $500,000 a year – for a 40-week deal. In 1935 Mae West took home $480,000, not just the highest earner in the movies, but the second highest earner, $20,000 behind publishing magnate William Randolph Hearst, in the whole of the United States.

In 1936, when Gary Cooper came top with Ronald Colman second, women occupying the next three spots. In 1937 when Fredric March took the top spot, women placed, second, third, four, fifth and sixth. In 1938 Claudette Colbert was number one and Irene Dunne the topper in 1939.

Bing Crosby topped the bill in 1940, and the next year it was Colbert again. The war inflicted a number of anomalies on the business, mainly the arrival from radio of Abbott and Costello, top earners in 1942, with Fred MacMurray, without even taking top billing in most of his films of the period, hitting the earnings peak for both 1943 and 1944.  Ginger Rogers was top in 1945, Joan Crawford in 1946 and except for a parachute payment to stop him leaving Warner Brothers Humphrey Bogart would have been pipped at the post by Bette Davis, with chanteuse Deanna Durbin top of the heap in 1948.

With demise of the studio system in the 1950s, female earnings tumbled except for Marilyn Monroe who ran top earners John Wayne and William Holden close. But in the 1960s Elizabeth Taylor out-earned everyone by a huge margin and Audrey Hepburn, Doris Day and Julie Andrews either earned or equaled the earnings of top male attractions like John Wayne, Steve McQueen and Paul Newman.

The advent of action pictures, which sold more easily around the world than comedies or dramas, ensured that from the 1970s onwards men mostly ruled the earnings game. But still stars like Barbra Streisand, Jane Fonda, Julia Roberts and Sandra Bullock held their own. And it was not so long ago that it was the likes of Jennifer Lawrence, thanks to The Hunger Games franchise, beat everyone.

You can buy my book on Amazon for about £10 and $12.

The Title Jungle: The A.K.A. Business 1960s Style

We’ve all been there. You are scrolling through a movie website and you come across a new Audrey Hepburn picture called The Loudest Whisper (1961) and you get all excited and wonder how on earth you could have missed it. You check it out. Something about the other credits sounds familiar – directed by William Wyler, co-starring Shirley Maclaine. Wait a minute, isn’t that The Children’s Hour? Yep, you got it. Welcome to the title jungle, the constant changing of the names of movies from country to country.

You could see how this was necessary, possibly even essential, as different languages and cultures struggled to make sense of Hollywood titles. There could be other reasons. What actually does To Kill a Mockingbird (1962) mean and is it translatable into Greek or Italian? What happens if the publisher of the bestseller-cum-movie has already changed the title? Or  if an American bestseller sank like a stone in other countries and the whimsical title means nothing to nobody.

But The Loudest Whisper was the British title for the William Wyler picture. And Britain, it turns out,  was not shy about changing titles. Elia Kazan’s America, America (1964), a straightforward title you might think, suggesting longing, was changed into the incomprehensible The Anatolian Smile, assuming the ordinary public knew where (or what) Anatolia was. Burt Kennedy western Mail Order Bride (1964), an idea too obvious for the sensitive Brits, became the meaningless West of Montana.

Glenn Ford-Stella Stevens western comedy Advance to the Rear (1964), a simple joke in any language unless your mind ran in cruder directions, turned into Company of Cowards. Glenn Ford again, Experiment in Terror (1962) was translated for British audiences as The Grip of Fear. Rene Clement French thriller Joy House, perhaps suggestive of a house of ill-repute, with Alain Delon and Jane Fonda became the no-less risqué Love Cage. And any notions that The Stripper would prove impossible to resist for any red-blooded male were scuppered by renaming it Woman of Summer.   

In any case, the Italians had already co-opted the whole stripping thing, Warner Brothers musical Gypsy (1962) was translated as The Woman Who Invented Striptease, which was actually what Gypsy Rose Lee was famed for even if Hollywood did not want to admit it upfront. In fact, the people in charge of foreign titling often came up with a better choice than the original. Two Seducers was the Italian title for Bedtime Story (1964) starring Marlon Brando and David as, guess what, rival seducers.

In case you had no idea what The Prize (1963) referred to, what could be better than renaming it, as in Italy, Intrigue in Stockholm or, in accepting some knowledge of the Nobel Prize, the Greek version No Laurels for Murderers, both revamped titles a bit more persuasive above a marquee than the bland original, especially if the Irving Wallace bestseller on which it was based had not been a success in the respective countries.

Cape Fear (1962) – based on a book with the straightforward title of The Executioner – was improved upon in several countries, all taking a similar approach to the problem. In Switzerland it was known as Bait for a Beast, in West Germany Decoy for a Beast, both of which actually touched more succinctly on the main plot than the Hollywood version. And some countries believed in saying it as they saw it, Irma La Douce (1963) shown in Greece as The Streetwalker.

Clearly, some Hollywood titles provoked much head-scratching as titling experts tried to work out if they had, perhaps, a hidden meaning. Frank Sinatra comedy Come Blow Your Horn (1963) was variously called I’ll Take Care of the Women (Italy), If My Sleeping Room Could Talk (West Germany), If My Bed Could Talk (Greece) and the more straightforward Bachelor’s Apartment (Israel).

Some titles came with inbuilt bafflement. Italy had an interesting take on MGM musical The Unsinkable Molly Brown (1964), tabbing it I Want To Be Loved in a Brass Bed. Move Over Darling (1963) emerged as One Too Many in Bed (West Germany) and Her Husband Is Mine (Greece) while another Doris Day vehicle Lover Come Back (1961) became A Pajama for Two (Switzerland), and A Pair of Pajamas for Two (West Germany). But some essential facet of the character of Hud (1962) was captured in Wildest Among a Thousand (West Germany) and Wild as a Storm (Greece).

And back to that To Kill a Mockingbird problem. Italian audiences were treated to Darkness Beyond the Hedge and Greek moviegoers to Shadows and Silence. Incidentally, in Israel The Stripper was known as Lost Rose while Advance to the Rear in West Germany appeared as Heroes without Pants.  

SOURCE: “How U.S. Titles Are Retitled in Foreign Lands,” Variety, May 12, 1965, p108 and examination of movies on Imdb.

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