Book into Film – “The Cincinnati Kid” (1965)

Richard Jessup’s brilliant 1963 novel was so short – barely 150 pages – it was almost custom-made for the movies. While it built up the tension to the confrontation between young stud poker contender The Cincinnati Kid (Steve McQueen in the film) and the reigning world champ Lancey Hodges (Edward G. Robinson) and covered the on-off relationship between the Kid and Christian (Tuesday Weld), a large chunk of the novel was in effect an insider’s guide to the world of poker and its unwritten rules.

As appeared always to be the case in translating novels to films, there were some incidental changes. The Kid was 26 in the book, but clearly in his 30s in the film. Lancey’s surname became Howard. In the book he was thin, in the film well-upholstered. Melba (Ann-Margret), the girlfriend of Shooter (Karl Malden) is not given a name in the book. The book is set in St Louis, the film in New Orleans.

But the book lacks sub-plots. It’s a straightforward narrative. The Kid decides to take on Lancey and while waiting for the game to be fixed up, having effectively broken up with Christian, he takes a 20-hour bus journey out to see her at her farm, returns on his own and for the rest of the book is involved in the poker duel with Lancey. Incidental characters make an appearance, Shooter as the dealer, some others including Pig (Jack Weston) making up the poker table.

The book doesn’t open with the Kid hustling, playing in a run-down part of town against inferior players, being accused of cheating, getting involved in a punch-up and being chased across a railroad yard. That’s all the invention of the scriptwriters Terry Southern (Barbarella, 1968) and Ring Lardner Jr. (Mash, 1970). The young shoeshine boy who interacts with the Kid several times throughout the movie doesn’t appear in the book either. And there was no cockfight in the book, that was also added by the screenwriters.

These were small devices to develop screen character. The punch-up showed that the Kid could take care of himself. The scenes with the shoeshine boy suggested that the Kid had begun early as a compulsive gambler, always measuring himself against an older player. And those scenes also demonstrated that gambling was not a sport for the kind-hearted. An actor with less confidence in his screen persona than McQueen might have insisted that he did not take the boy’s losing bet. (Such considerations are not rare – Robert Redford, for example, refused to play lawyer Frank Galvin in The Verdict unless the character was changed from being an alcoholic). The cockfight revealed that the characters mostly lived in an illegal world – the cops might turn a blind eye to a poker game in a private room in a hotel but would frown upon a bloody and brutal sport like cockfighting.

Sometimes, the screenwriters had to embellish certain scenes to bring them alive. The sequence where the Kid won over Christian’s parents with his card tricks is nothing more than a sentence in the book and characters like Pig are fleshed out.

But the most significant alterations to the book were the additions of two sub-plots. The first had Shooter, while acting as dealer, risk his reputation by agreeing to flip the Kid an occasional good card. This comes from being blackmailed by wealthy businessman Slade (Rip Torn) who threatens to call in Shooter’s marker, his gambling debt. Not only is this idea a screenwriter creation, but the character of Slade does not exist in the book. In fact, the whole idea runs against the unwritten code of honor among big-time poker players. And it would be extremely unlikely that Shooter would stoop so low. Even if broke, he would be able to eventually win back a stake. But if caught facilitating cheating his name would be mud and he would never play poker again in his life.

The second sub-plot concerns Melba (Ann-Margret). She exists on the periphery in the book. But she is something of a character, a genuine class act among the women who follow the game or are in relationships with the players. In the book, she was believed to have had a college education because “she read thick books and she dressed New York”  and she attended arthouse cinemas. She was also admired for sticking with Shooter when his luck turned bad.

That’s not the character in the film. While not a gambler per se, she has a competitive streak and cheats at ordinary games – solitaire, jigsaw puzzles – where it makes no sense to cheat. In the book she is merely “beautiful;” in the film she turns into a man-eater, seducing the Kid, an action that went against her character in the book.

You would harldy argue that these sub-plots impaired enjoyment of the film. Perhaps those who read the  book first might object. But, as ever, in examining what happens to books once they are bought up for the movies, each film examined is an example of the difference between a book and a film and how screenwriters compensate for perceived flaws. Some books, Blindfold, for example, required wholesale changes. Here, while the key storyline works like a charm, what was missing were the extra beats to ramp up the tension, otherwise there would be too long a wait in hanging around for the poker game to start. As a result of the sub-plots, what is put in jeopardy is the Kid’s relationship with Christian and his purity of involvement in the game itself, not just that any hint of cheating would bar him from the game, but that he wanted to beat Lancey fair and square so that, should he achieve that ambition, he would never have cause to doubt how he managed it.

Behind the Scenes – “The Cincinnati Kid” (1965)

As you can see from the advertisement above, this was originally intended to be quite a different film, directed by Sam Peckinpah and starring Spencer Tracy in the role of ageing poker champ Lancey. The director had just come off one troubled shoot, Major Dundee (1965), and was seeking Hollywood redemption. Two-time Oscar winner Tracy was also hoping to revive his career. Except for what amounted to little more than a extended cameo on It’s A Mad, Mad,, Mad, Mad World (1963) he had not worked since Judgement at Nuremberg (1961). Also initially on board in a small role was Sharon Tate (Valley of the Dolls, 1967)

This was also a big gamble for industry outsider Martin Ransohoff who had moved to the forefront of independent production after The Americanization of Emily (1964) with Julie Andrews and James Garner and The Sandpiper (1965) starring current top-billed royalty Elizabeth Taylor and Richard Burton. He had wheeled and dealed with top studios – MGM, Columbia and United Artists – desperate for quality product. He was planning the biggest movie of his career having purchased the rights to the Alistair MacLean bestseller Ice Station Zebra. Ransohoff was a marketing innovator and long before Robert Evans pumped tens of thousands of Paramount dollars into advertising the book of Love Story (1970) to ensure it rode high on the bestseller charts and thus increased public awareness, Ransohoff had pulled off the same trick for Richard Jessup’s novel The Cincinnati Kid.

Tracy was first to quit, infuriated that he was denied script approval. Essentially, he wanted his role beefed up. But Ransohoff “would not expand his role in any way” and angered at the prospect of playing second fiddle to McQueen the actor walked out, to be replaced by a star with considerably less marquee appeal, Edward G. Robinson.

At least Tracy was able to depart with head held high. Peckinpah was ignominiously fired after shooting had begun. The intemperate director had already locked horns with the producer over a story which had now taken the efforts of four screenwriters – Oscar-winner Paddy Chayefsky (The Americanization of Emily), Oscar-winner Ring Lardner Jr. (Woman of the Year, 1943), Oscar nominee Terry Southern (Dr Strangelove, 1964) and newcomer Charles Eastman (Little Fauss and Big Halsy, 1970) – to knock the book into a workable screenplay without the extra bother of Peckinpah adding his own scenes.

Trade newspaper Variety reported: “Peckinpah’s problems stemmed from his filming of a nude scene that wasn’t in the script but which the director wrote on his own. Last Friday (November 4, 1964) he reportedly excused the featured cast and began to lense the nudie scene using an extra from the cast.” Whether this was indeed Sharon Tate, of whom Peckinpah was reported to have filmed in a flimsy shirt without a bra so that her nipples were showing, is unclear. And although there is an undertone of sex in the actual picture, as delivered by Ann-Margret, it was considerably more discreet.

Strangely enough, Ransohoff was no stranger to the benefits of nudity in his pictures and had fought a losing battle with the all-powerful MPAA, the industry ruling body in matters of censorship, to have nude scenes included in The Americanization of Emily. The nude statue of Elizabeth Taylor in The Sandpiper was permitted, however, and Ransohoff sent hundreds of miniature statues out to influencers as a gift.

Peckinpah did not have final cut so Ransohoff could easily have excised any nude scenes from the finished movie. What was considerably more alarming was that Peckinpah was shooting in black-and-white. Later, Ransohoff would contend that he was outraged by this notion but he surely must have signed off on it at the outset. Whatever the reasons, and some believed fisticuffs were involved, Peckinpah was sacked, leaving a $750,000 hole in the budget.

Production closed for over a month while Ransohoff scrambled for a new director. McQueen was pay-or-play, so if the film was cancelled, the actor was due his entire fee. McQueen had signed on for a fee of $200,000 – or $350,000 depending on who you believe – and $30,000 a week in overtime plus 25 per cent of the profit and a host of extras. McQueen had been initially lined up for a Ranoshoff remake of Boys Town to co-star James Garner, but that proved little more than a publicity flyer.

Replacement Norman Jewison had no reputation for hard-line drama – more at home with light comedy such as Send Me No Flowers (1964) – but was available and more likely to toe the Ransohoff line. However, initially he demurred. It was against the rules of the Directors Guild to step in in such a manner and Jewison required reassurance that Peckinpah was indeed out of the picture, and the film had been shut down, before accepting the job. Theoretically, Jewison received more control of the final cut than Peckinpah. His contract called for him to be in sole charge of the completed picture until after the third public preview. If it wasn’t working by that point, Ransohoff had the right to take over. Jewison exerted control in other ways, denying actors a chance to look at the rushes

Theoretically, McQueen had conceded top billing to Spencer Tracy, but that was not reflected in the artwork MGM put out – the illustration at the top of the Blog appeared in the trade press prior to production. To keep McQueen sweet during the layoff, Ransohoff handed him $25,000 to play the tables in Vegas. Edward G. Robinson had the same worries as Spencer Tracy, fearing his part would be cut to build up the star. In reality, McQueen welcomed going head-to-head with an older star, a situation he had not experienced since The Magnificent Seven (1960) with Yul Brynner.

But if the male stars, under the confident direction of Jewison, gave no trouble, that was not the case with the female contingent. Tuesday Weld came with a heap of personal issues related to becoming, as a child model,  the family breadwinner at an early age – nervous breakdown at nine, alcoholic at ten, suicide attempt at twelve. She had never quite achieved stardom, in part as a result of turning down roles like Lolita (1962)

Ann-Margret was the opposite. She could earn nearly as much as McQueen – her fee at some studios was $250,000. However, Twentieth Century Fox was holding her to an earlier four-picture deal which paid a miserly $25,000 per movie, forcing her to lose out on a $150,000 payday in Europe for The 10th Victim (1965) with Marcello Mastroianni – known at the time as The Seventh Victim, Ursula Andress her replacement – in order to take up a contracted role in the remake of Stagecoach (1966). Her over-sexed screen persona had caused playwright William Inge to remove his name from Bus Riley’s Back in Town (1965).

One of the hottest young stars in the business, she intended to stay that way, and her portrayal of Melba in The Cincinnati Kid pretty much fitted in with audience expectation. She was in such demand that she was under contract to make a total of 17 pictures for five separate studios plus Frank Sinatra’s independent production company. Her deals were with Universal (six pictures), Fox (four), MGM (three), Columbia (three) and United Artists (one). But after dropping out of Marriage on the Rocks (1965) with Sinatra her output for the rest of the decade comprised one movie apiece for Paramount, MGM, Fox and Columbia and four independent pictures in Italy.

MGM spent big bucks promoting the picture and, in particular, the Ann-Margret connection. The studio had put a marker down on Thanksgiving 1965 for the launch date, but was marketing the movie more than six months ahead, the kind of exposure that was normally only allotted to roadshow features.

SOURCES: Christopher Sandford, McQueen: The Biography, Harper Collins paperback (2002) pages 165, 170-176; Penina Spiegel, Steve McQueen: The Untold Story of a Bad Boy in Hollywood,  Collins, 1986, p162, 169-173; “Ransohoff To Start Five Films in 6-Month Period,” Box Office, June 17, 1963, p27; “Marty Ransohoff To Seek Code Changes,” Box Office, November 25, 1963, p6; “Ann-Margret Into The Cash Splash,” Variety, July 22, 1964, p5; advert, Box Office, October 9, 1964, p9; “More Cincinnati Kid Books,” Box Office, October 24, 1964, pW-5; “Refuse Spencer Tracy Xincy Kid Script Okay So Actor Takes Powder,” Variety, November 11, 1964, p24; “Jewison Replacement for Sam Peckinpah,” Variety, December 9, 1964, p24; Advert, Variety, March 10, 1965, p80; “Fear Ann-Margret Going Wrongo In Her Screen Image,” Variety, March 24, 1965, p5; “Fox Holds Ann-Margret To Stagecoach, Denying Her For Mastroianni,” Variety, April 14, 1965, 4; Advert, Variety, May 19, 1965, p20.

The Cincinnati Kid (1965) *****

Steve McQueen had little trouble identifying with this role. He was the Hollywood contender, trying to knock current kingpin Paul Newman off his perch, and in Norman Jewison’s tense, often heart-stopping, drama he has the ideal vehicle. For the most part this is a winner-take-all face-off, as much a showdown as any western shootout, in darkened rooms under the harsh light of a New Orleans poker table between a rising star always referred to as The Kid (Steve McQueen) and the unofficial world champion, the urbane cigar-smoking Lancey Howard (Edward G. Robinson).

Broadened out in the initial stages to include scenic diversions – the Mississippi at dawn, a cockfight, some jazz – plus romance and intrigue, this is essentially pure sport, a game of stares, where bluff holds the ace and women exist on the perimeter only to fill in the time before the next hyped-up encounter. There’s no trophy to be won, not even glory, just the right to call yourself “The Man.” The Kid feels the pressure of punching above his weight, Lancey of getting old.

Farmer’s daughter and arty-wannabe Christian (Tuesday Weld) is the Kid’s main squeeze until she gets between him and his game. When she takes off, he makes do with Melba (Ann-Margret), girlfriend of dealer Shooter (Karl Malden) who was somewhat preoccupied with giving the Kid more than a helping hand to satisfy the vengeful Slade (Rip Torn), a rich businessman.

Although it finally comes down to a confrontation between the Kid and Lancey, subordinate characters like sweating poker player Pig (Jack Weston) and stand-in dealer Ladyfingers (Joan Blondell) help dissipate the tension. But in fact anything that occurs only seems to increase the tension as it comes down to the one big final hand. 

This is McQueen (The Magnificent Seven, 1960) in transition, from the loner in The Great Escape (1963) to an actor exuding charisma and on top of his acting game. While on the face of it little more than a sporting lug, the Kid is an appealing character, engaging with a little shoeshine boy, winning over Christian’s truculent parents with what appears a card trick but is actually a demonstration of the phenomenal memory necessary to excel in his chosen field. There’s a winsome child in there among the macho persona. The poker face that McQueen developed would become one of his acting traits over the years.

Edward G. Robinson (Seven Thieves, 1960) gives a rounded performance as the reigning poker champ accepting emotional loss as the price for all his financial gains. Tuesday Weld is an appealing waif. Karl Malden (Pollyanna, 1960) essays another tormented soul and Rip Torn (Judas in King of Kings, 1961) a sleazy one. Also look out for a host of great character actors including Jack Weston (Mirage, 1965), Oscar nominee Joan Blondell (Advance to the Rear, 1964) and Jeff Corey (Once a Thief, 1965) plus composer and bandleader Cab Calloway.

Ann-Margret, all eye-shadow and cleavage, is in her best man-eater form. But, thankfully, there is more to her character than that. It is unclear whether she simply latches on to a potential winner or is pimped out by Shooter, but just hooking up with that older man (i.e. Shooter) makes her interesting, since looks are far from his attraction. Her ruthlessness is spelled out in simple fashion. She is determined to win, cheating at solitaire and she slams the wrong pieces into a jigsaw just for the satisfaction of making it look complete. You can sense a depth in this character which the film does not have time to fully explore.

Although often compared to The Hustler (1962), and in many eyes considered both its inferior and a crude rip-off, this is in some respects a greater achievement. At least in The Hustler, there actually was action, players moving around a pool table, clacking balls racing across the surface.  Poker is all about stillness. Any gesture could give away your thoughts. Unlike any other sport, poker requires silence. There is no roaring crowd, just people dotted round the room, some with vested interest if only through a wager, some wanting to say they were there when a champion was toppled.

So the ability to maintain audience interest with two guys just staring at each other, interspersed with minimal dialog, takes some skill. Building that to a crescendo of sheer tension is incredible.

The first four pictures of Canadian director Norman Jewison (Send Me No Flowers, 1964) did not hint at the dramatic chops, confidence, composure and understanding of pacing required, especially as he was a last-minute replacement for Sam Peckinpah, to pull this off. That he does so with style demonstrated a keen and versatile talent that would come to the boil in his next three films: The Russians Are Coming, The Russians Are Coming (1966), In the Heat of the Night (1967) and The Thomas Crown Affair (1968).  

The former blacklisted Ring Lardner Jr. (Tracy-Hepburn comedy Woman of the Year, 1942) was credited with his first screenplay since The Forbidden Street in 1949 and he shared the chore with another iconic figure, Terry Southern (Dr Strangelove, 1964), basing their work on the original novel by Richard Jessup. Not sure who contributed the classic line: “Read ’em and weep.” Mention should be made of a terrific score by Lao Schifrin.

Two for the Road (1967) ***

This film had everything. The cast was pure A-list: Oscar winner Audrey Hepburn (Breakfast at Tiffany’s, 1961) and Oscar nominee Albert Finney (Tom Jones, 1963). The direction was in the capable hands of Stanley Donen (Arabesque, 1966), working with Hepburn again after the huge success of thriller Charade (1963). The witty sophisticated script about the marriage between ambitious architect Mark Wallace (Albert Finney) and teacher wife Joanna (Audrey Hepburn) unravelling over a period of a dozen years had been written by Frederic Raphael, who had won the Oscar for his previous picture, Darling (1965). Composer Henry Mancini was not only responsible for Breakfast at Tiffany’s – for which he collected a brace of Oscars – but also Charade and Arabesque. And the setting was France at its most fabulous.

So what went wrong? You could start with the flashbacks. The movie zips in and out of about half a dozen different time periods and it’s hard to keep up. We go from the meet-cute to a road trip on their own and another with some irritating American friends to Finney being unfaithful on his own and then Hepburn caught out in a clandestine relationship and finally the couple making a stab at resolving their relationship. I may have got mixed up with what happened when, it was that kind of picture.

A linear narrative might have helped, but not much, because their relationship jars from the start. Mark is such a boor you wonder what the attraction is. His idea of turning on the charm is a Humphrey Bogart imitation. There are some decent lines and some awful ones, but the dialogue too often comes across as epigrammatic instead of the words just flowing. It might have worked as a drama delineating the breakdown of a marriage and it might have worked as a comedy treating marriage as an absurdity but the comedy-drama mix fails to gel.

It’s certainly odd to see a sophisticated writer relying for laughs on runaway cars that catch fire and burn out a building or the annoying whiny daughter of American couple Howard (William Daniels) and Cathy (Eleanor Bron) and a running joke about Mark always losing his passport.

And that’s shame because it starts out on the right foot. The meet-cute is well-done and for a while it looks as though Joanna’s friend Jackie (Jacqueline Bisset) will hook Mark until chicken pox intervenes. But the non-linear flashbacks ensure that beyond Mark overworking we are never sure what caused the marriage breakdown. The result is almost a highlights or lowlights reel. And the section involving Howard and Cathy is overlong. I kept on waiting for the film to settle down but it never did, just whizzed backwards or forwards as if another glimpse of their life would do the trick, and somehow make the whole coalesce. And compared to the full-throttle marital collapse of Who’s Afraid of Virginia Woolf (1966) this was lightweight stuff, skirting round too many fundamental issues.

It’s worth remembering that in movie terms Finney was inexperienced, just three starring roles and two cameos to his name, so the emotional burden falls to Hepburn. Finney is dour throughout while Hepburn captures far more of the changes their life involves. Where he seems at times only too happy to be shot of his wife, she feels more deeply the loss of what they once had as the lightness she displays early on gives way to brooding.

Hepburn as fashion icon gets in the way of the picture and while some of the outfits she wears, not to mention the sunglasses, would not have been carried off by anyone else they are almost a sideshow and add little to the thrust of the film.

If you pay attention you can catch a glimpse, not just of Jacqueline Bissett (Bullitt, 1969) but Romanian star Nadia Gray (The Naked Runner, 1967), Judy Cornwell (The Wild Racers, 1968) in her debut and Olga Georges-Picot (Farewell, Friend, 1968). In more substantial parts are William Daniels (The Graduate, 1968), English comedienne Eleanor Bron (Help!, 1965) woefully miscast as an American, and Claude Dauphin (Grand Prix, 1966).

Hepburn’s million-dollar fee helped put the picture’s budget over $5 million, but it only brought in $3 million in U.S. rentals, although the Hepburn name may have nudged it towards the break-even point worldwide.

Beat Girl / Wild for Kicks (1960) **

More social document than drama, but that aspect somewhat diluted by the moviemakers’ attempts at exposing rebellious youth while taking for granted more sordid adult behavior. Sold under the exploitation banner – “this could be your teenage daughter” – narrative flow is interrupted now and then to showcase Adam Faith’s singing and to accommodate a few striptease acts. Probably more interesting is the array of new talent on show.

Spoiled teenager Jennifer (Gillian Hills) heads for the wild side of town to experience the beatnik lifestyle in Soho coffee shops and cellars. That there’s no drugs involved and that alcohol is considered “square” – as for that matter is violence – may come as a surprise to students of the period. Apart from one episode of road-racing and playing “chicken” along a railway track, most of the time the gang listen to music or go dancing until Jennifer gets it into her head that joining a striptease show might give her life the thrill it is missing.

VHS cover.

This is prompted by the discovery that her new too-young stepmother Nichole (Noelle Adams) has been a stripper and most likely a sex worker in Paris before marrying wealthy architect Paul (David Farrar), cueing a round-robin of confrontations. Strangely enough, from the narrative perspective, none of the young bucks appear romantically interested in the provocatively-dressed Jennifer and so it is left to creepy club owner Kenny (Christopher Lee) to make a move.

The gaping hole left by lack of narrative drive is not offset by immersion in the beatnik or striptease scene. Back in the day the British censors took the editing scissors to the striptease  but although restored versions available now contain nudity you are left wishing that there was some lost element to the beatnik sections that would have given the picture the energy it required.

Gillian Hills (Les Liaisions Dangereuses, 1959), comes over as a cross between Brigitte Bardot and Diana Dors without having an ounce of the sex appeal of either. All pout and flounce, she is unable to inject any heart into her two-dimensional character, although given her youth and inexperience this was hardly surprising. Former British star David Farrar (Black Narcissus, 1947) was coming to the end of his career and in a thankless role as a frustrated father could do little to rescue the project.

Father and headache of a daughter – David Farrar and Gillian Hills.

French actress Noelle Gordon (Sergeant X of the Foreign Legion, 1960) could have been Jennifer’s mother given her own tendencies towards wiggle and pout but at least she makes a stab at trying to overcome her step-daughter’s hostility.

In the main, the picture’s delight is bringing to the fore a whole chorus of new faces. Pick of the supporting cast is Shirley Anne Field (Saturday Night and Sunday Morning, 1960) who doesn’t just have a knowing look but looks as if she knows what’s she doing acting-wise. Making his movie debut was teen pop idol Adam Faith, who had made his name playing in coffee bars. He had already notched up a couple of number one singles, but doesn’t quite set the screen on fire. Peter McEnery (The Fighting Prince of Donegal, 1966) plays his inebriated pal. You can also spot Oliver Reed (Women in Love, 1969), Julie Christie (Doctor Zhivago, 1965), Claire Gordon (Cool It, Carol, 1970) and Nigel Green (Jason and the Argonauts, 1963).

Perhaps the most important debut belonged to composer John Barry. He had already been working with Adam Faith. Barry’s music for the film was the first British soundtrack album ever released, reaching number eleven on the charts, and opening the doors for future soundtrack albums, not least of which was the rich vein of theme tunes produced by Barry in the next few years. 

French director Edmond T. Greville, who brought little panache to the subject matter, would redeem himself with his next picture The Hands of Orlac (1960). 

This doesn’t fall into the “so-bad-it’s-good” category, nor has it been unfairly overlooked, and probably is better known as an example of the kind of exploitation B-picture that the Americans do so much better and a reminder that, except on rare occasions such as The Wild One (1953), older moviemakers seem incapable of capturing the essence of youth.

Bestseller Hollywood, Part Three – Novelizations

Novelizations were the hidden secret of 1960s Hollywood. While the decade is better known for widescreen 70mm roadshows, James Bond and the spy deluge, the musical and western revival and the start of the American New Wave, the novelization revolutionized the way films were marketed. By the end of the decade virtually every film released was accompanied by a book tie-in, either a bestseller sold to Hollywood, or a film script turned into a paperback / soft cover book.

At the start of this boom, around 1960, studios virtually gave away screenplays to publishers and allowed them to turn them into novels in return for the marketing angle they could provide.  “Producers looked at tie-in books primarily as an exploitation aid not a source of income,” explained Patricia Johnson of paperback specialist Gold Medal Books in 1962. “Motion picture companies with no  more – and often much less – than a rough script are being besieged by droves of publishers vying for the right to novelize original scenarios.”

The novelizations were usually short – about 60,000 words – and therefore attractively priced for the reading public but they could sell as many as half a million copies. But except in particular circumstances, studios allowed the rights to go to publishers for minute amounts of money. And for one simple reason – marketing. Half a century before social media, there was little advance promotion of movies. The week they were about to be released would see a flurry of advertising, but in general little promotion before that. Even journalists who had attended the press junkets I mentioned in a previous Blog would concentrate their articles into the week of release.

“What a publisher does for a film concern,” said Johnson, “is it creates a nationwide market, a popular anticipation of a film before it would ordinarily be more than a vague glimmer in the public consciousness.” The 125,000 outlets for books included not just bookstores but locations that targeted passing trade with extensive foot traffic. Newsstands in the street, hotel lobbies, railroad stations, department stores, airports and drugstores all boasted racks of paperback books with glossy covers, informing potential moviegoers of forthcoming films. Studios wanted to take advantage of the promotional device that bestsellers turned into movies could generate. For studios they represented an early marketing tool. Incorporating the movie advert or photos of the stars raised awareness of a forthcoming picture long before the first advert had appeared in a newspaper or billboard.

Robert Bloch cashed in on his “Psycho” fame to turn his original screenplay for The Couch into a novel.

One of the earliest novelizations was for Rat Pack heist picture Ocean’s 11 (1960) – pictured at the top of this page – and it showed the format to which publishers readily adhered. As you might expect, the cover featured a still from the movie incorporating the main stars, but there was also, by dictat of the Writers Guild of America (the screenwriters union), mention of the original scriptwriters in the same size of typeface as the authors who had carried out the novelisation.

Very rarely did the original screenwriter undertake this task. For a start, most considered it beneath their dignity. But, secondly, they got paid anyway. The screenwriter automatically received one-third of the fee a publisher paid the studio and the same share of royalties. By the mid-1960s the WGA was negotiating for a set fee of $6,000 (about $50,000 equivalent now) so a nice amount for no work but less appetising for a full-time screenwriter to do the whole job.

Bellah’s novel “The Valiant Virginian” was the inspiration for the TV series “The Virginian.”

But there were exceptions. Robert Bloch decided to turn his original screenplay The Couch (1961) into a novel. But then he had the experience of Psycho (1960) behind him. Prior to the 1960 Hitchcock film, his novel had only sold only 4,000 copies in hardback. The success of the film shifted 500,000 copies in paperback. Bloch must have reckoned his name emblazoned on the cover – and gaining sole credit, fee and royalties – would be more financially beneficial. Western author James Warner Bellah undertook the novelizations of his screenplays for Sergeant Rutledge (1960), A Thunder of Drums (1961) and The Man Who Shot Liberty Valance (1962).

But neither would have been as assiduously wooed by publishers as the team of Arthur C. Clarke and Stanley Kubrick who were jointly credited for the novelization of 2001: A Space Odyssey.  An extremely unusual aspect of this deal was that the novelization appeared first as a hardback. Although based on a Clarke short story, and despite the fact that Clarke was considered one of the greatest names in science fiction, on the writing side movie and book were promoted as joint efforts. Delacorte-Dell forked out a $150,000 advance for the hardback with a 15% royalty rate. Clarke/Kubrick refused to allow the hardback publisher a share of the paperback spoils for which they negotiated a 12-15% royalty, way above the norm.

Note how many credits for the original musical were carried on the cover.

Occasionally the novelization would be undertaken by an author famous in their own right, such as when another sci fi giant Isaac Asimov took on the task of writing the book based on the script of Fantastic Voyage (1966). Famed western writer Louis L’Amour was handed the novelization of James Webb’s script for How the West Was Won (1963). Irving Shulman was a well-known novelist when called upon to turn West Side Story (1961) and The Notorious Landlady (1962) into novels. Screenwriter Adela Rogers St John (The Girl Who Had Everything, 1953) novelized King of Kings (1961). Sci fi writer Robert W. Krepps churned out novelizations for historical epics El Cid (1961) and Taras Bulba (1963), comedy Boys Night Out (1962) and westerns Stagecoach (1966) and Hour of the Gun (1967). Crime writer Jim Thompson novelized James Lee Barrett’s script of western The Undefeated (1969).

Some who took the novelization coin later made their name as bestselling authors in the own right. Marvin H. Albert – later known for the “Tony Rome” private eye novels that were filmed starring Frank Sinatra – was a relatively unknown journeyman writer when he became the go-to author for comedy novelizations, lending his name to the books of Come September (1961), Lover Come Back (1962), Move Over Darling (1963), The Pink Panther (1963), The Great Race (1965) and Strange Bedfellows (1965). Similarly, David Westheimer, a year before he published the bestselling Von Ryan’s Express, knocked out the book of Days of Wine and Roses (1962) from the J P Miller screenplay.

But mostly the novelizations were produced by journeymen such as Richard Wormer (Operation Crossbow, 1965), Alan Caillou (Khartoum, 1966), Ed Friend (Alvarez Kelly, 1966), John Burke (Privilege, 1967), Richard Meade (Rough Night in Jericho, 1967), Ray Gaulden (Five Card Stud, 1967), Jackson Donahue (Divorce American Style, 1967), Michael Avallone (Krakatoa-East of Java, 1968) and Joseph Landon (Stagecoach, 1966).

Publishers were not above picking over the spoils of decades-old scripts. Borden Deal was hired to novelize an un-made 1933 script written by Theodore Dreiser, author of An American Tragedy; Johnny Belinda (1948) was novelized in 1961. There were other departures. When writer-director S.Lee Pogostin received a $10,000 advance to novelize his own Hard Contract (1969) the book that appeared comprised the original script with stage directions and filmic addenda, in part due to the success of Butch Cassidy and the Sundance (1969) which was published as a screenplay rather than being novelized.

No genre was safe. Even musicals were plundered for their appeal to the book-reading public or for moviegoers wanting another way of reliving the film they had seen or getting a flavor of a picture they might consider seeing. As well as West Side Story and The Music Man (1962), there were novelizations of My Fair Lady (1964), Funny Girl (1968) and Paint Your Wagon (1969), an unexpected bestseller thanks to Clint Eastwood and Lee Marvin on the cover.

It wasn’t all plain sailing. Hollywood was notoriously lax when it came to release dates, the opposite of the publishing industry for whom such dates were sacrosanct. So a publisher could have put a great deal into organizing the delivery of hundreds of thousands of copies of a novelized title into over a hundred thousand outlets only for the book to molder away on the shelves waiting for a movie which arrived months late – or never at all. Or the movie might undergo a last-minute title change leaving publishers trying to flog a picture nobody had heard of.

SOURCES: “3-Yr Advance Campaign for King of Kings,” Hollywood Reporter, July 5,1961, p2; “Book Notes,” Hollywood Reporter, October 27, 1961, p9; “Book Notes,” Hollywood Reporter, December 5, 1961, p11; Patricia Johnson, “Ego, Yes, Indecision Often, But Love That Hollywood,” Variety, January 10, 1962, p42; “How the West Was Won with L’Amour,” Hollywood Reporter, January 26, 1962, p10; “Book Notes,” Hollywood Reporter, December 5, 1961, p11 “Book Notes,” Hollywood Reporter, January 17, 1962, p7; ; “Willson Novelizing Script,” Hollywood Reporter, February 5, 1962, p3; “Book Notes,” Hollywood Reporter, April 3, 1962, p8; “Book Notes,” Hollywood Reporter, August 15, 1962, p7; “Roger Lewis, Phil Langner and Corp Ready Garrick Production Slate,” Variety, November 13, 1963, p19; “Crossbow Books Tie In with Picture Release,” Box Office, May 31, 1965, pA2; “Stagecoach Screenplay To Become Paperback,” Box Office, March 14, 1966, pA1; “Signet Print Paperback of Cinerama Khartoum,” Box Office, June 13, 1966, pA1; “Divorce American Style Film and Book Tie-Up,” Box Office, June 20, 1966, p12; “Inside Stuff – Pictures,” Variety, August 10, 1966, p24; “Anti-Brush-Off of Writers,” Variety, November 16, 1966, p11; “Gold Medal Books to Print Alvarez Kelly Paperback,” Box Office, September 12, 1966, pA1; “Four Paperbacks Are Set On New Universal Films,” Box Office, September 19, 1967, pA2; “Sci Fi Award Goes To 20th-Fox for Voyage,” Box Office, September 26, 1966, pSW2; “Paint Your Wagon Set for Novelization,” Box Office, October 6, 1969, pA2; “The Undefeated Is Now Available in Paperback,” Box Office, November 3, 1969, pA2; “Inside Stuff – Pictures,” Variety, January 1, 1969, p23; “Advertisement, Krakatoa East of Java,” Box Office, November 17, 1969, p13-18; “Wagon Tie-In into Second Printing,” Box Office, December 1, 1969, pA2; “Marooned Printed in Paperback,” Box Office, December 15, 1969, pA1.

Number One (1969) ****

Quite possibly Charlton Heston’s best performance – as an ageing pro footballer refusing to bow down to the inevitable. Ron Catland (Heston) has much in common with Ned Merrill (Burt Lancaster) in The Swimmer (1968) as characters who believe they have been let down by the American Dream. And like that picture, plot is in short supply, it’s mostly a character study with sideswipes at the realities and inanities of American football.

An injury puts star quarterback Catland’s career in doubt. The media write him off, younger quarterback Kelly (Richard Elkins) is waiting in line, while former colleague Ritchie Fowler (Bruce Dern) offers him a job in his car leasing business, or he could opt for a second career in computers, but Catland wants the only life he has ever known to go on forever.

There’s nothing inherently likeable about Catland. In fact, he’s downright mean most of the time, in part because of the falsity of his profession, management buttering you up when it’s contract time, then on your back once you have re-signed. He’s got a hero’s arrogance, has ignored from the outset the coach’s instructions, at odds with independent fashion-designer wife Julie (Jessica Walter), no children to shore up their marriage. Hardly surprising he drifts into another affair, “an occupational hazard” his wife calls it, this time with the fey Ann (Diana Muldaur) who owns a tennis shop.

VHS cover

You are probably familiar with the kind of football picture which climaxes with a last-minute touchdown or the more realistic movies like North Dallas Forty (1979) or the superlative Any Given Sunday (1999) where nonetheless the focus is on winning and characters are ramped up for dramatic effect. Or you might imagine Hollywood had been routinely churning out football movies like Knute Rockne All-American (1940) and Jim Thorpe All American (1951) for decades. But strangely enough the movie industry had not focused on this particular sport for well over a decade until the NFL documentary They Call It Pro Football (1967) and comedy Paper Lion (1968).

Number One sets out to set the record straight on the reality of being a football hero. And it’s by far the most realistic of the species. For every good-looking gal wanting to pass him a note on a napkin in a restaurant there are plenty fans turning on him for refusing to sign an autograph. For every sports reporter writing a puff piece, there are others tearing him to pieces in print.

The documentary-style approach by director Tom Gries (100 Rifles, 1969) serves the film well. This is a different kind of football team to the later fictional depictions. It’s a lonely life for a start. The players are rivals, not comrades.  There’s little camaraderie. The dressing room is like a morgue. No practical jokes and tomfoolery. No over-the-top team talk by the coach and thank goodness no padre who pretends to walk every aching mile in their shoes. Any exhortation is almost a plea. Injury is mostly ignored. Legs are constantly strapped up. And when your career is over you might be reduced to bumming a loan from a current star. The politics are brutal.

New Orleans Saints cooperated with the production so the game scenes come across well though not obviously with the razzamatazz of Any Given Sunday and Heston has the physique for a sportsman. Primarily a television writer, David Moessinger (The Caper of the Golden Bulls, 1967) only crafted two films and this, the second and last, was an unusual effort, as the character twists and turns trying on the one hand to escape the cage of his career and on the other determined to squeeze the last drop out of his golden imprisonment.

Catlan still sees himself (at the age of 40, no less – but younger than today’s legendary Tom Brady) as the best quarterback in the business and simmers with anger that his body is letting him down and that he has nothing in place to fill the gap that abandoning the game will create. Underneath the volatility is a hole of pain. There’s no sense either that he has enjoyed his time at the top, just that it has always one way or another been a struggle.

Heston and Gries took a different approach to the western Will Penny (1968) and here they do the same to the sports picture. Although the movie was marketed with Heston as an aggressive individual, in fact it calls for a far wider range of emotions from Heston, and for this part he delivers in spades. Jessica Walter (Grand Prix, 1966) gives as good as she gets, Bruce Dern (Hang ‘Em High, 1968) as the fast-talking salesman who got out of the game in good time and Diana Muldaur (The Swimmer, 1968) are excellent. But this is Heston’s film. But it’s more of a reflective piece, none of the dramatic highs and lows of other football pictures, instead it is true to the cynicism and human exploitation of the game.

Annette (2021) * – Seen at the Cinema

Contender for the weirdest film of the year and a truly bonkers misfire, this is a musical only in the sense that much of it is sung in the vein of Tommy (1975) but completely lacking in the kind of memorable songs that would make it qualify for the genre. It is the most over-ripe of conceits, actors who can’t sing, a story that doesn’t fly, characters whose characteristics are endlessly laboured, little development, and a director who clearly believes audiences will swallow anything.

World-famous soprano Ann (Marion Cotillard) marries agent provocateur stand-up comic Henry (Adam Driver). Her stage act consists of dying and bowing, his of heckling his audience. The relationship soon hits the rocks but not before she has given birth to Annette. This is where it becomes even more tricky because Annette more closely resembles an offspring of Chucky, the horror doll, rather than, as was clearly intended, Pinocchio. The story takes an odd turn, which I won’t reveal, but it fails to redeem the project.

While Driver (Star Wars: The Rise of Skywalker, 2019) is quite convincing as the bonkers comedian – especially in one skit where he has the audience believing he has killed his wife – and it is virtually impossible for Cotillard (La Vie en Rose, 2007) to be bad in anything, the film needs more than repetitive scenes of her singing and him upbraiding the audience. Cotillard actually has a reasonable voice – and has cut a few albums – but what she is given to sing here makes a mockery of her talents.

With names such as director Leos Carax (Holy Motors, 2012) and screenwriters/ composers Ron and Russell Mael of Sparks fame this was clearly always going to err on the side of cult. It might have worked if the director could have seen his way to a bit of brevity. At 90 minutes or so it might have been an interesting trifle. At 140 minutes, it outstayed it welcome.

Hercules and the Captive Women / Hercules Conquers Atlantis (1961) ***

Something of a cult in the peplum vein in which Hercules (Reg Park), wanting to enjoy domestic life with his wife and son, is instead drugged by Androcles, King of Thebes (Ettore Manni), and spirited away by ship to Atlantis whose Queen Antinea (Fay Spain) is intent on global domination and the resurrection of the dethroned god Uranus to his rightful place in the heavens.

This isn’t your normal Hercules, not that keen on demonstrating his physical prowess, preferring to sleep or lie around. It’s not your normal ship either. Androcles, unable to persuade his Senate to properly fund the expedition, has crewed his vessel with renegades who are inclined to abandon Hercules on the nearest island  And unbeknownst to Hercules, his son has come along for the ride.

Of course, nothing goes according to plan and Hercules is soon shipwrecked on an island where he finds Ismene (Laura Efrikian) imprisoned in rock as a sacrifice to the gods. Rescue never being simple, Hercules has to first withstand fire then tackle in quick succession snake, lion, eagle and a giant lizard. Ismene turns out to be Antinea’s daughter and the Queen, rather than being delighted at her return, is appalled, for, according to the way the ancient world works with all its prophecies and religious ritual, the girl must be sacrificed to prevent the destruction of Atlantis.

Nor is Atlantis your usual kingdom. Even setting aside the peculiarities that mark the Greek world, this is a place where abnormality rules. Hercules finds Androcles, whom he believed died in the shipwreck, but it turns out to be a vision, or some kind of shape-shifting being. The Queen believes she can subjugate nature and has a tendency to throw those who disappoint her into an acid bath. There is a fiery rock that controls life and death.

Like most of the peplum output, you have to accept a standard of production lower than the Hollywood norm, and the terrifying beasts sent to test the hero are not at all convincing, but on the plus side are feats of imagination that mainstream American studios would never conjure up, unless it was something that fitted into the swashbuckling genre. You pretty much have to go with the flow and accept what is offered in terms of narrative oddity. Bear in mind, too, that there is no one dressed in as skimpy or revealing a costume as suggested by the poster.

You also need to be get hold of a good copy. Several versions are available, some for free, where the colors are so washed out you can hardly determine what is going on never mind enjoy the costumes, creatures and sets as intended. This was filmed in Technirama 70, shot in 35mm but blown up to70mm widescreen for exhibition, so should generally be of a high technical standard – this was the process used by Spartacus (1960).

It’s not a film to fit into the so-bad-it’s-good category, but of course imagination too often exceeds budget which renders the filmmaking somewhat random at times and like the bulk of the peplums acting skill is not at a premium. As you might expect, the British-born Reg Park was a bodybuilder first – three times winner of the Mr Universe title – and an actor second. He played Hercules another three times and Maciste once but outside this narrow comfort zone made no other films. But he was Arnold Schwarzenegger’s inspiration, so that was probably enough.

American Fay Spain (The Private Life of Adam and Eve, 1960) never got  beyond bit parts as a B-movie bad girl and television, although she was seen in The Godfather: Part II (1974). Italian Laura Efrikina made her debut here and you would later spot her as Dora in the Italian television mini-series David Copperfield (1966).

Director Vittorio Cottafavi was steeped in peplum, from The Warrior and the Slave Girl (1958) to Amazons of Rome (1961) but although he worked consistently in television made only one other piocture, 100 Horsemen (1964).

Shang-Chi and the Legend of the Ten Rings (2021) **** – Seen at the Cinema

While sharing similarities to Black Widow with family to the fore, warring siblings,  understated love interest and greater emphasis on character than action, this is a bolder origin story.  Shang-Chi (Simu Liu), living as a car valet driver in America under the pseudonym Shaun, is drawn home by his father Xu Wenwu (Tony Leung), who gave up global domination for love. Shang-Chi is somewhat surprised to discover that the mother he believed dead is instead being held prisoner.

Family reunion is complicated by the fact that Shang-Chi shamed his father and abandoned his sister Xialing (Meng’er Zhang). Shang-Chi’s not-quite-girlfriend Katy (Awkwafina), when not aiding exposition, mostly provides comic relief until superceded in that department by  wacky thespian Trevor (Ben Kingsley). As the story picks up it also drops back to explain the family dynamics but without losing any tension. On paper the tale sounds a tad overcomplicated but it works like a dream on screen and we only really enter Marvel territory filled with mythical Chinese creatures in the last reel. So on the one hand it works as an interesting drama while on the other delivers innovative bang for your buck.

There’s a brilliant sequence on a runaway bus in San Francisco, Shang-Chi battling a group of thugs led by the appropriately-named Razor Fist (Florian Munteanu) while Katy tries to control the vehicle. Then there’s a terrific battle on skyscraper scaffolding. Throw into the mix a drive through a terrifying forest and a return to their mother’s village to confront the evil that threatens the world. And in keeping with Marvel dynamics pendants that hold the secret of finding the hidden village.

The set-up is particularly well-done with clever twists to audience expectations, what appear at first to be expository voice-overs turning into conversations, the undefined Shang-Chi/Katy relationship causing grief among parents and friends, their driving skills put to superb use in the plot, while the father’s backstory, lust for power being assuaged by love, is not given short shrift. The story more than toys with the audience in other ways, setting up different expectations which prove unfounded.

All the main characters have great story arcs –  Xu Wenwu from ruthless villain to romantic softy and back to ruthless when training his son, Shang-Chi from apparent waster to unwillingly accepting a different path, Xialing the girl who had to learn skills her father refused to teach her, and, her driving apart, Katy from mere observer in action scenes to participant.

Primarily a television actor and stuntman Simu Liu makes massive impact in the leading role, adding a fresh face to the MCU. Asian superstar Tony Leung (Infernal Affairs, 2003) makes a comfortable leap into the Hollywood big time. The relatively unknown Meng’er Zhang (In the Mood for Love, 2019) comes up trumps and rapper Awkwafina (Jumanji: The Next Level, 2019) brings a welcome touch of normality to the proceedings. Look out for Michelle Yeoh (Crouching Tiger, Hidden Dragon, 2000), Florain Munteanu (Creed II) and Benedict Wong (Doctor Strange, 2016).  Oscar-winner Ben Kingsley almost steals the show.

Destin Daniel Cretton (Just Mercy, 2019) does a brilliant job of marshalling not just the visuals but the drama and brings clarity to the storyline. Special mention to an unusual score by Joel P. West.

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