Just terrible. Not even the presence of Ann-Margret (The Swinger, 1966) can save this. Scarcely a single redeeming feature and nothing that might lend itself to shift it into the So Bad It’s Good category. In fact, you would probably put it in a lower class, the So Bad It’s Worse Than You Can Possibly Imagine strata. Little seen for over half a century, and small wonder.
And, boy, did Ann-Margret need a hit after a three-year self-imposed exile in Italy, where she earned big bucks for pictures that hardly got a sniff on the U.S. release circuit, putting an almighty dent in her marquee value. In theory, she should have returned home with a bang, as female lead in a Stanley Kramer production, R.P.M. (1970), the most prestigious picture she had ever been associated with, and easily the best director. But that, riding the counter-culture wave, was a big flop.

This was her second attempt at counter-culture. Motorbike sagas were bankable after the success of Easy Rider (1969) and even as B-pictures had attracted decent audiences for the likes of The Wild Angels (1967) and Run, Angel, Run (1969).
But this was saddled with a terrible star in Joe Namath, and a terrible script by Roger Smith (The First Time, 1969), Ann-Margret’s husband-manager, that puts the wild boys of the highways in a motocross competition, swapping their high-powered bikes for the much smaller Kawasaki engines used in that sport.
If you were American, Joe Namath was a god. If you were foreign, he was a nobody. One of the country’s greatest American football (not soccer!) players, he had made his movie debut in another flop, Norwood (1969). My guess is Ann-Margret was there to help out her husband, also the producer, and beef up the marquee.
But C.C. Ryder (Joe Namath) looks more like an overgrown schoolboy, hulking though he is, than a Hell’s Angel. For the lack of believability he invests in the role you would have done as well with pop star Fabian (Ten Little Indians, 1965).
Anyway, on with the barmy story. So, fashion director Ann (Ann-Margret) has the bright idea, as fashion directors did in those days, of setting up a shoot against the backdrop of a motocross event, kind of like Zabriskie Point (1970) but with bikes. On the way, her car breaks down. The two passing bikers who come to her rescue have something else in mind and she is only saved from rape by the intervention of Ryder.

He belongs to a biking troupe headed by Moon (William Smith), the misogynist’s misogynist, who slaps his women around and sends them out to prostitute themselves on the highways because unlike the enterprising chaps from Easy Rider he’s not got the brains to set up a drugs operation. Then he gets the inspired notion of picking up easy money by sending his guys to compete in the motocross competition because, surely, them being serious motorbike freaks they can beat the hell out of any professional motocross rider who does this for a living.
No doubt audiences will be rooting for the amateurs the way they do for the young kids in other movies that need to put on their own show to save an orphanage or the like.
Naturally, Ryder falls for Ann. Equally naturally, Moon doesn’t like that one bit. And so kidnaps Ann, ensuring Ryder comes to the rescue. Cue a showdown. No doubt we’ll see an almighty battle with chains and wrenches and surely there will be a flashing blade or two as this pair roll around in the dust.
Nope! Let’s just find a handy football stadium and race round the athletic dirt track. That’s bound to be more exciting. You would get more excitement watching goldfish in a bowl.
Theoretically, the combination of Namath and Ann-Margret should have reached the incendiary levels of football star Jim Brown’s sexual tussle with Raquel Welch in 100 Rifles (1969). Nope. Namath has all the screen charisma of a beetle and there’s nothing Ann-Margret can do to help that. You couldn’t have wasted her first nude scene on someone less deserving.
As you might expect, Ann-Margret does get to dance, but for some reason the camera is more focused on Namath who is lacking in the shake-your-booty department.
There is one decent scene and one interesting shot. Unfortunately, the only good scene is the opener, giving a false sense that this might be an interesting picture. It involves Namath “grazing” his way round a supermarket, making up a sandwich from easily available ingredients, even stealing a tissue from a box to wipe his lips. What a rascal, no wonder everyone would be terrified of such a biker. And in the climactic race one of the bikers hits a fence that collapses concertina style.
But that’s it, a 94-minute vanity project that killed off Namath’s movie career and nearly put the kibosh on Ann-Margret’s. You can’t really blame television director Seymour Robbie (Marco, 1973) for failing to improve the material or the stars.
Sometimes being a completist (in this case following Ann-Marget’s career) has its down side.
PREVIOUSLY REVIEWED IN THE BLOG: Ann-Margret in State Fair (1962), Viva Las Vegas (1964), Kitten with a Whip (1964), The Pleasure Seekers (1964), Bus Riley’s Back in Town (1965), Once a Thief (1965), The Cincinnati Kid (1965), Made in Paris (1966), The Swinger (1966), Stagecoach (1966), Appointment in Beirut/Rebus (1968), Criminal Affair/Criminal Symphony (1968).