There’s a saying where I come from – “a big boy did it and ran away” – and that seems to be the approach here, Col Parker (Tom Hanks) to blame for all the ills of Elvis Presley (Austin Butler).
Exhilarating when it goes jukebox, capturing Elvis’s electrifying stage presence, anything but when we are subjected to Tom Hanks’ worst accent this side of The Ladykillers (2004). Essentially a tale of two spendthrifts, or “lost boys” as Col Parker persuasively puts it, who each wasted a vast fortune on gambling, drugs, women, cars, airplanes and hangers-on. Baz Luhrman’s flash-bang-wallop style only serves to hide the lack at the heart of the story, none of the self-awareness that lifted Bohemian Rhapsody (2018). The idea of telling the tale from the point-of-view of Col Parker is a movie suicide note.

The early section is best, recounting a troubled upbringing, alcoholic mother and jailbird father, and the birth of the star’s style, absorbing blues and soul and church music in his home town, his unheard-of (discounting Frank Sinatra and the bobby soxers and Bill Haley and the Comets, natch) impact on audiences. But except for political references the 1960s is skipped by so that we can come more quickly to the late decade stylistic reinvention of television and Vegas. Too much – Pricilla (Olivia De Jonge), the pill-popping, the women – exists on the periphery as if that was the cost of doing a deal with the devil, dig too deep into the murk and you will be denied access to the music.
Quite how a creepy soft-spoken manager straight out of Stephen King ever managed to talk the Presley family into anything is a mystery. Col Parker must surely have had more charm than Tom Hanks can ever muster. I get that Parker was increasingly out of kilter with the changing music scene, but his deal-making (which is all an act ever requires from a manager) was phenomenal, he played studios off against each other to keep Elvis on top in Hollywood, he set the tone salary-wise for Vegas gigs, and he invented the satellite concert.
I’m going a little off-piste here but I remember being shocked to discover, as I’m sure rock gods were too, that record labels charged the artists for everything. Those plush limousines that met you at the airport, the suites in fancy hotels, the cost of recording the album, every indulgence, every entitlement came off the top before a group received a red cent in royalties. There are umpteen cases of stars being stiffed by management, Creedence Clearwater Revival and Mike Oldfield who signed contracts that handed over the largest part of their earnings, or closer to home Britney Spears, Taylor Swift, George Michael who all raged at the machine.

By comparison, Elvis had a pretty good deal. Even at 50 per cent of everything he earned, he racked up a colossal amount, half a million a year at least from just two months of performing in Vegas, $1.5 million a year from his decade of making movies, not to mention singles and albums that sold by the gazillion. All told he took in the lifetime equivalent these days of at least half a billion and if he died with only a few million in the bank you can’t blame Parker for Elvis squandering it. If he had taken a bigger share, all that would have happened is he would spent more. It would hardly have saved him from twin dependence on two drugs – the need to play before a live audience and the pills he popped to make up for the times he spent not getting a high from his fans.
Although I’m a big fan of box office, I’m not usually one for box office prediction but I’d be surprised if this even reaches $100 million Stateside, and not just because it needs to pull in the resistant older audience but because I don’t think word-of-mouth, as opposed to CinemaScore ratings, will be as strong as it needs to be. Any recommendation will come with the kind of reservation that I have, wrong director, wrong perspective, too much wrong.
I kept on expecting more dramatic meat but it never came. Sure Elvis was shocked at the assassinations of the Kennedys and Martin Luther King but who wasn’t. It would be interesting to find out who chose the songs Elvis recorded because, for me, “In the Ghetto” marked the reversal of his fortunes, a piece that touched on a nation’s hidden agony, and not “Suspicious Minds,” great tune that it is. Outside of the opening section, the most absorbing parts were those that concentrated on creativity, how the famed television special was put together, Elvis himself conjuring up arrangements for his Vegas show.
On the plus side, I never noticed the time. The movie just about raced by and every time it looked like flagging there was another live performance to keep us hooked. I’d never heard of Austin Butler though he had a small part in Once Upon a Time in Hollywood (2019) but this is definitely a calling card. Tom Hanks, under a slab of prosthetics, may want to forget this performance and it’s shame because I’ve not seen him act since A Beautiful Day in the Neighbourhood (2019) due to streamer-snapping. Olivia De Jonge (Josie and Jack, 2019) isn’t in it enough but has a wonderful scene when they first meet, her intonation marvelous.
As well as directing, Baz Luhrman (The Great Gatsby, 2013) had a hand in the screenplay along with Sam Bromell, making his movie debut, and Luhrman regular Craig Pearce.
I’m fed up with seeing people reacting to the deaths of Robert Kennedy and Martin Luther King. I get that these are big historical moments, but surely the story of Elvis should be about him rather than a Forrest Gump through history? I liked Elvis, but I’m also bored with hearing about financial mismanagement; that wasn’t what made Elvis Elvis…I think you’re right, they’ll struggle to make 100 million US. But DVD, merch and streaming should help make the money back…
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